Interested to gather some elements regarding Absolute Collagen ecommerce marketing strategy? You're on the right place - we're displaying here for free some elements we gather on Panoramata about their Email Marketing Strategy, Marketing softwares used, etc.
The datapoints we have collected on their email marketing strategy leads to think that they could definetely improve, especially regarding their Average Spam score, we consider it not good since it's -0,2 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 24 characters, they're doing great, that's exactly where we see a good open rate correlation. Kudos to the Absolute Collagen team!
If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Klaviyo (everyone speaks about them, they're great, focused on ecommerce, which makes the difference for most stores - it can be a good choice, especially if you're on Shopify!).
We display here a overview of Absolute Collagen email marketing strategy - along with other brands from the Food industry. Amongst their last emails sent, two of them were 'Complete your Purchase' and 'Maxine's Monthly Roundup.'.
One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 34 on https://eu.absolutecollagen.com/. This could definitely be improved, as good Domain Rating is starting at 50 - above 60 would be excellent.
You can now dig into all the available data on this page. And remember, an effective brand marketing strategy is all about execution - even if inspiration is key.
Average subject length
What about
Absolute Collagen
then?
With their average of
24
characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?
Stay short!
characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!
characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.
Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.
Average email size
Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.
Average spam score
We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.
So,
Absolute Collagen
gets a score of
-0.2
. What does that mean exactly for their email marketing strategy ?
Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!
It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.
Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.
Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.
Usual sending provider
Klaviyo
Most common words
Roundup. - Maxine - s - Monthly - Maxine - Roundup.
Emoji use in subject lines
Most popular emojis
(soon)
(soon)
Average Weekly Emails vs. Industry
Average Daily Ads and Time Running vs. Industry
Complete your Purchase
Email from
Absolute Collagen
Maxine's Monthly Roundup.
Email from
Absolute Collagen
Maxine's Monthly Roundup.
Email from
Absolute Collagen
Feed Ad from
Absolute Collagen
Do you want an award-winning collagen drink delivered straight to your door?Well our expertly formulated and award-winning collagen drink is perfect for you! Join our Absoluter community by subscribing and saving 21% when you sign-up 💛✨Join thousands of fabulous Absoluters and find your absolute best with Absolute Collagen.Try Absolute Collagen today!
Feed Ad from
Absolute Collagen
Did you know our anti-ageing Maxerum has been expertly formulated and clinically proven to help with the appearance of fine lines!In a study it was found to reduces wrinkles by 18% and increases skin firmness by an amazing 28% in just 28 days! Try it for yourself and be one step closer to radiant, youthful looking skin. Join and become an Absoluter today! 💛✨
Feed Ad from
Absolute Collagen
Domain Rating
Estimated Traffic
Total Keywords
Domains
Total Backlinks
Backlinks Profile
Backlinks Text
Backlinks NoFollow
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Backlinks Form
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