The favorite Semrush alternative for performance marketers

Platforms like Semrush provide useful data and estimations to understand how well your competitors are using SEO and SEA acquisition channels over time, and that's it. We love them (and use them as well!), but we're different.

Panoramata is a performance marketing competitors' monitoring platform, offering a complete overview of acquisition and retention channels at fair pricing. Track every asset published by your competitors automatically in one single platform: Emails, Flows, SMS, Social & Display ads, Landing pages, SEO, etc.
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mehdi, founder of panoramata
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★★★★★

"I'msaving a day a week.
I don't miss anything anymore and don't have to think about tracking competitors."
★★★★★

"It's crazy good and easy to use, we can track everything! I feel like a Sherlock Holmes for emails, ads & landings"
★★★★★

"It's way easier to plan my content calendareven for events such as Christmas or Black Friday"

Panoramata vs. Semrush Comparison

Here are some differences that explain why Panoramata is a good choice.

Panoramata

Semrush

Email Marketing Tracking

Track marketing emails send by businesses.

Email Automations Flows Tracking

Track popular flows by business (Cart Abandonment, Welcome, Post Purchase, etc.)

Access Industry Data

Access and compare any brand within its industry.

SMS tracking

Track SMS send by brands in real time

Landing page tracking

Track changes on websites and landing pages used in emails and ads.

(only for SEA & no tracked historical changes)

Social Ads Tracking

Get newly published ads on social networks, such as Meta, Pinterest, Tiktok, etc.

Inspiration features to get new marketing ideas

Get newly published ads on search networks, such as Google Adwords

Automated Benchmarks and Reportings

Automatically compare brands and their scores.

Complete overview of SEO and Paid Search keywords

Get SEO insights on each brand.

Traffic sources and referrers breakdown

Have a rough estimation of your competitors' traffic

(soon)

Request to track a competitor for free

Ask to get the tracking of a competitor for free on the platform.

Search accross all ecommerce marketing assets

Look by any keywords accross all emails, SMS, and ads tracked on the platform.

Access to all the softwares used by brands

Get all the softwares used by any brand tracked on the platform.

No per user billing - flat pricing

Pricing is flat, no surprise. No per user pricing or hidden fees.

Get a customized presentation sent to your email ›

You'll receive a customized presentation and insights about your competitors, sent straight to your inbox.

Let's go!

Your competitive advantage for performance marketing, delivered in your dashboard and to your inbox*

*20 times faster than it would take to gather this information yourself

Email & SMS marketing monitoring

We monitor your competitors emails & sms, and organize them for you.

Email flows & email automations breakdown

Discover your competitors' lost checkout flow, welcome flow, etc.

track discounts

Ads monitoring

On several networks (Meta, Display, Pinterest, Tiktok, LinkedIn), monitor the ads published by your competitors, with full history access.

Brand profiles and Calendar View

Instantly see what a brand is doing well and when she's the most active.

Landing pages tracking

We track the changes made by your competitors on their website and on the landing pages they're using.

growth

Industry-specific Benchmarks

Based on all collected data, we build industry benchmarks you'll use for real, and share to your team/clients.

Too busy right now?

Remind yourself to come back later via email.

Wanna keep tab on your competitors?

You no longer need to do it yourself manually, stalk their website like a creepy ex, or remember to visit the ad library the day just before Black Friday.

Even if you do all this stuff and take notes, you’ll probably lose those notes and forget to act on them later.  

We'll do it all for you.

Panoramata shows you everything your competitors are doing, so you can improve your performances and save time.

  • Track your Competitors

    Track your competitors emails, flows, ads, landing pages & SMS automatically on your dashboard.

    Learn more
    brands trends emails
  • Benchmark and Compare

    Compare companies automatically and against each other. Get real-time data on their marketing strategy and industry statistics.

    Learn more
    small benchmark screenshot
  • Email, SMS & Flows Searches

    Track your competitors and search any email, SMS or Flow example you need with the most complete email database search.

    Search and Track Emails
    Search and Track Flows
    Search and Track SMS
    spy brands emails
  • Ad & Landing Pages Searches

    Track and search for ads creatives and copy (Meta, Tiktok, Display, Pinterest, YouTube, LinkedIn) with one of the largest ads database.

    Track Competitors' Ads
    Spy TikTok Ads
    Search Ads Library
    search ads
  • Track your competitors' website and their funnels

    Explore both ads and landing pages your competitors are using easily and access historical changes and statistics.

    Learn more
    monitor competitors landing pages
  • Save and share marketing best practices

    Save your favorite examples and share them externally or your teammates easily.

    Learn more
    track competitors landing pages
  • Curated Assets, Inspiration Searches, Marketing Calendar View, Creative Recommendations, and much more!

    We offer all the tools you need to finally track your competitors correctly, with collaboration tools so you and and your team can work together.

    Start tracking your competitors

The performance marketing intelligence platform

Monitor your competitors' digital marketing strategy

We track more than 18k companies from all industries and countries — so you can finally understand what your competitors are doing, without wasting the time that you should be strategizing on your own brand looking at your competitors.

We got you covered.

1
spy any brand strategy
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Get access to  live data and trend changes on emails, ads and landing pages

Your inbox is already so full of everything else. You can't possibly expect it to be your competitive advantage tool, but we can be.

Panoramata is your competitive advantage for digital marketing, delivered in your dashboard and to your inbox, 20 times faster than it would take to gather this information yourself.

Get marketing insights on your competitive landscape.

All this brand spying takes a ton of time, effort, and organization.

That, and your Desktop is stuffed with random screenshots.

Even if you only spend a couple hours here and there checking up on your competitors, that’s time you could be using to dream up and launch new campaigns.

So fire yourself from the role of “Competitor Detective”...  and let Panoramata track your competitors FOR you.

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compare yourself vs competitors

Emails, Flows, Ads, Landing Pages, SMS, Softwares, etc.
Monitor your competitors automatically.