Kyoot
Marketing Strategy Breakdown

Logo of
Kyoot
An overview of
Kyoot
Marketing Strategy data we've collected and making publicly available on this page. Signing up on Panoramata, you'll be able to track them on real time and access all the relying data. We'll quickly cover here their Email Marketing Strategy data (some of their
Klaviyo
emails tracked on Panoramata), Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the
Food
ecommerce industry.

Kyoot
Ecommerce Marketing Strategy

You're looking for Email Ecommerce Marketing data for Kyoot? You're in the right place!

They have a very solid email marketing strategy - as their Average Spam score is good since it's -1,7 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 21 characters, they're doing great, that's exactly where we see a good open rate correlation. Kudos to the Kyoot team!

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Klaviyo (everyone speaks about them, they're great, focused on ecommerce, which makes the difference for most stores - it can be a good choice, especially if you're on Shopify!).

Fun fact - they're using emojis in 44830% of their emails - the main ones they use are ✨ 🍫 🍧 ☀️ 👖 🍪.

On Panoramata, we gather and analyze the entire Kyoot email marketing strategy - along with other brands from the Food industry. Amongst their last emails sent, two of them were '✨poof✨' and 'GUESS WHO'S BACK…'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 24 on https://www.eatkyoot.com/. This could definitely be improved, as good Domain Rating is starting at 50 - above 60 would be excellent.

We're happy to let you access this data, as for your competitors or for your inspiring brands, any strategy should be continuously monitored to ensure effectiveness.

Recent marketing updates

Email Marketing

Social Advertising

Kyoot
Email Marketing & Advertising Benchmarks

Average subject length

🟢
🔴
21.0
characters

What about

Kyoot

then?

With their average of

21

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

3140.90
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-1.7
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Kyoot

 gets a score of

-1.7

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Klaviyo

Most common words

2 - GUESS - WHO'S - BACK - dark - +

Emoji use in subject lines

26.09
% of subject lines have emojis

Most popular emojis

✨ - 🍫 - 🍧 - ☀️ - 👖 - 🍪

✨ - 🍫 - 🍧 - ☀️ - 👖 - 🍪

Yes, these emojis are pretty. But what are their usage telling us? First thing we notice is the usage of a Preferred choice emoji. What's this? Well, for us, it's an emoji that actually shows a clear choice/appreciation for the customer, and drive social proof. For example, it could be one of these emojis: ⭐, ✨, ❤️, 💖, 😍 or 😻.

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Kyoot

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Featured Email Marketing Assets from

Kyoot

✨poof✨

✨poof✨

Email from

Kyoot

GUESS WHO'S BACK…

GUESS WHO'S BACK…

Email from

Kyoot

25% OFF 🍧 STARTS ☀️ NOW 🐬

25% OFF 🍧 STARTS ☀️ NOW 🐬

Email from

Kyoot

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Featured Ads and Paid Media Examples from

Kyoot

Kyoot
Kyoot

Feed Ad from

Kyoot

Kyoot
Kyoot

Feed Ad from

Kyoot

Kyoot
Kyoot

Feed Ad from

Kyoot

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://www.eatkyoot.com/

Domain Rating

24
This is the overall metric that matters most, as it sets
Kyoot
domain SEO authority.

It shows the power of
Kyoot
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://www.eatkyoot.com/
, as their domain authority is
24
, their score can be considered under average.

Here, for
https://www.eatkyoot.com/
, as their domain authority is
24
, their score can be considered average.

Here, for
https://www.eatkyoot.com/
, as their domain authority is
24
, their score can be considered pretty good! 🙌

Here, for
https://www.eatkyoot.com/
, as their domain authority is
24
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

56
One of the most important metrics for
Kyoot
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
68
) and their Domain Rating.

Total Keywords

68
Why does this matter for
Kyoot
SEO strategy? 

This is the total number of keywords where 
Kyoot
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

45
The total number of domain who have a link to  
Kyoot
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

88
What's a backlink? A link from another domain that redirect to  
Kyoot
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

88

Backlinks NoFollow

15

Backlinks Redirect

0

Backlinks Images

7

Backlinks Frame

0

Backlinks Form

0

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Softwares and Marketing eCommerce Stack

Hotjar

Hotjar

A heatmap, survey, feedback and funnel application.

analytics

More details →
Klaviyo

Klaviyo

Email Marketing and Customer Lifecycle Management platform for Web Apps and eCommerce.

Email Marketing

More details →
Shopify Conversions

Shopify Conversions

This Shopify instance uses Shopify's analytics object to load tools like Google Analytics.

shop

More details →
Shopify

Shopify

Shopify is an ecommerce platform that hosts your online store. Hosted shopping experience with multiple themes and requires very little programming experience.

shop

More details →
Shopify Pay

Shopify Pay

Shopify Pay - PCI compliant end to end payment solution from Shopify.

payment

More details →
Yotpo

Yotpo

A social widget for customers to read and write reviews. Yotpo is an eCommerce marketing platform with solutions for customer reviews, visual marketing, loyalty, referrals, and SMS marketing.

widgets

More details →

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