SneakerStudio
Marketing Strategy Breakdown

Logo of
SneakerStudio
An overview of
SneakerStudio
Marketing Strategy data we've collected and making publicly available on this page. Signing up on Panoramata, you'll be able to track them on real time and access all the relying data. We'll quickly cover here their Email Marketing Strategy (some of their
(soon)
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the
Fashion
ecommerce industry.

SneakerStudio
Ecommerce Marketing Strategy

There’s a lot to learn from SneakerStudio ecommerce marketing strategy. Here, you can pick their marketing strategy, learn lessons, and take inspiration for your own eCommerce business.

They have a good email marketing strategy - if we look at their Average Spam score, it's very good - being at -4,9 (it is basically a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). But they seem less performant regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 48 characters, they're doing not good, it's too long. For example, on mobile phones, their subject line is almost impossible to read.

Fun fact - they're using emojis in 50.0% of their emails - the main ones they use are 👟.

On Panoramata, we gather and analyze the entire SneakerStudio email marketing strategy - along with other brands from the Fashion industry. Amongst their last emails sent, two of them were 'Nice to see you in SneakerStudio.com! Confirm e-mail address' and 'Time for a seasonal wardrobe update 👟'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 46 on https://sneakerstudio.com/. This could be improved, even if it's already a good achievement, as good Domain Rating is starting at 50 - above 60 would be excellent.

One interesting thing that this data allow us to understand is a common trait for the best brands, in order to achieve success - they always deliver a consistent message across all channels.

Recent marketing updates

Email Marketing

Social Advertising

SneakerStudio
Email Marketing & Advertising Benchmarks

Average subject length

🟢
🔴
48.0
characters

What about

SneakerStudio

then?

With their average of

48

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

210.41
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-4.9
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

SneakerStudio

 gets a score of

-4.9

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

(soon)

Most common words

for - a - seasonal - wardrobe - Nice - e-mail

Emoji use in subject lines

50.0
% of subject lines have emojis

Most popular emojis

👟

👟

Emojis are now a way to express emotions - and send a message - to your audience. What are they trying to express here? They don't use that much emojis that are widely used by other brands, which is a good thing!

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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SneakerStudio

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Featured Email Marketing Assets from

SneakerStudio

Nice to see you in SneakerStudio.com! Confirm e-mail address

Nice to see you in SneakerStudio.com! Confirm e-mail address

Email from

SneakerStudio

Time for a seasonal wardrobe update 👟

Time for a seasonal wardrobe update 👟

Email from

SneakerStudio

Email from

SneakerStudio

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Featured Ads and Paid Media Examples from

SneakerStudio

SneakerStudio
SneakerStudio

Feed Ad from

SneakerStudio

SneakerStudio
SneakerStudio

Feed Ad from

SneakerStudio

SneakerStudio
SneakerStudio

Feed Ad from

SneakerStudio

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://sneakerstudio.com/

Domain Rating

46
This is the overall metric that matters most, as it sets
SneakerStudio
domain SEO authority.

It shows the power of
SneakerStudio
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://sneakerstudio.com/
, as their domain authority is
46
, their score can be considered under average.

Here, for
https://sneakerstudio.com/
, as their domain authority is
46
, their score can be considered average.

Here, for
https://sneakerstudio.com/
, as their domain authority is
46
, their score can be considered pretty good! 🙌

Here, for
https://sneakerstudio.com/
, as their domain authority is
46
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

49634
One of the most important metrics for
SneakerStudio
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
45317
) and their Domain Rating.

Total Keywords

45317
Why does this matter for
SneakerStudio
SEO strategy? 

This is the total number of keywords where 
SneakerStudio
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

8724
The total number of domain who have a link to  
SneakerStudio
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

0
What's a backlink? A link from another domain that redirect to  
SneakerStudio
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

0

Backlinks NoFollow

0

Backlinks Redirect

0

Backlinks Images

0

Backlinks Frame

0

Backlinks Form

0

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Email flows & sequences breakdown

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We track the changes made by your competitors on their website and on the landing pages they're using in their paid media.

growth

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Based on all collected data, we build industry benchmarks you'll use for real, and share to your team/clients.

Softwares and Marketing eCommerce Stack

Coming soon.

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Related Industries

Shoes

brands overview

The shoe industry (sometimes called the footwear industry) is the entire apparatus involved in designing, producing, and selling shoes. Shoes are always in demand anytime of the year hence everybody needs a good pair of shoes. This makes it a very lucrative business.

Shoes
brands →

Fashion

brands overview

The fashion industry is unique - it is a highly competitive market. There are many different brands and styles of clothing available, so companies have to work hard to stand out from the crowd. The fashion industry is also affected by changes in fashion. What is popular today may not be popular tomorrow, so companies have to be prepared to change with the times. That is why the most successful campaigns are known for their use of celebrity endorsements, creative visuals, and catchy slogans. They have helped to increase the visibility of these brands and make them more desirable to consumers.

Fashion
brands →

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