Yes Bar
Marketing Strategy Breakdown

Logo of
Yes Bar
An overview of
Yes Bar
Marketing Strategy data we've collected and making publicly available on this page. Signing up on Panoramata, you'll be able to track them on real time and access all the relying data. We'll quickly cover here their Email Marketing Strategy (some of their
Klaviyo
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the
Food
ecommerce industry.

Yes Bar
Ecommerce Marketing Strategy

Interested to gather some elements regarding Yes Bar ecommerce marketing strategy? You're on the right place - we're displaying here for free some elements we gather on Panoramata about their Email Marketing Strategy, Marketing softwares used, etc.

They have a very solid email marketing strategy - as their Average Spam score is good since it's -1,6 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 21 characters, they're doing great, that's exactly where we see a good open rate correlation. Kudos to the Yes Bar team!

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Klaviyo (everyone speaks about them, they're great, focused on ecommerce, which makes the difference for most stores - it can be a good choice, especially if you're on Shopify!).

Fun fact - they're using emojis in 48.15% of their emails - the main ones they use are 🔔 ☕ ✊ 🚨 🙌 🍫.

On Panoramata, we gather and analyze the entire Yes Bar email marketing strategy - along with other brands from the Food industry. Amongst their last emails sent, two of them were 'Celebrate Strawberry Month 🍓🙌' and 'No 🕑 for breakfast?'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 29 on https://www.theyesbar.com/. This could definitely be improved, as good Domain Rating is starting at 50 - above 60 would be excellent.

You can now dig into all the available data on this page. And remember, an effective brand marketing strategy is all about execution - even if inspiration is key.

Recent marketing updates

Email Marketing

Social Advertising

Yes Bar
Email Marketing & Advertising Benchmarks

Average subject length

🟢
🔴
21.0
characters

What about

Yes Bar

then?

With their average of

21

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

1400.91
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-1.6
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Yes Bar

 gets a score of

-1.6

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Klaviyo

Most common words

Finally..... - Your - the - energy...without - Ch-ch-ch-changes - crash?

Emoji use in subject lines

48.15
% of subject lines have emojis

Most popular emojis

🔔 - ☕ - ✊ - 🚨 - 🙌 - 🍫

🔔 - ☕ - ✊ - 🚨 - 🙌 - 🍫

Yes, these emojis are pretty. But what are their usage telling us? They're using a "Important Alert" emoji - an emoji that highlight a subject line and show that "in this email, there's something important". These emojis could be 🚨, ⚡, 📣, 💥, ❗, 🔥. It's red, it's bold, it's important - it shouts that the audience should notice this message, and then take action.Our favourite kind of emojis to use in a subject line, for sure. The "Happiness" kind. Even if they're not the most performant, these emojis are clearly showing the brand spirit and try to connect with the audience, on a emotionnal level. These emojis could be, for example, 🤗, 👍, 🥳 or 🎉.

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Yes Bar

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Featured Email Marketing Assets from

Yes Bar

Celebrate Strawberry Month 🍓🙌

Celebrate Strawberry Month 🍓🙌

Email from

Yes Bar

No 🕑 for breakfast?

No 🕑 for breakfast?

Email from

Yes Bar

🥜 + 🍫

🥜 + 🍫

Email from

Yes Bar

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Featured Ads and Paid Media Examples from

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Feed Ad from

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Feed Ad from

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Feed Ad from

Yes Bar

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://www.theyesbar.com/

Domain Rating

29
This is the overall metric that matters most, as it sets
Yes Bar
domain SEO authority.

It shows the power of
Yes Bar
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://www.theyesbar.com/
, as their domain authority is
29
, their score can be considered under average.

Here, for
https://www.theyesbar.com/
, as their domain authority is
29
, their score can be considered average.

Here, for
https://www.theyesbar.com/
, as their domain authority is
29
, their score can be considered pretty good! 🙌

Here, for
https://www.theyesbar.com/
, as their domain authority is
29
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

740
One of the most important metrics for
Yes Bar
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
702
) and their Domain Rating.

Total Keywords

702
Why does this matter for
Yes Bar
SEO strategy? 

This is the total number of keywords where 
Yes Bar
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

192
The total number of domain who have a link to  
Yes Bar
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

901
What's a backlink? A link from another domain that redirect to  
Yes Bar
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

898

Backlinks NoFollow

270

Backlinks Redirect

3

Backlinks Images

37

Backlinks Frame

0

Backlinks Form

0

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Email & SMS marketing monitoring

We monitor your competitors emails & sms, and organize them for you.

Email flows & sequences breakdown

Discover your competitors' lost checkout flow, welcome flow, etc.

track discounts

Ads monitoring

On several networks, you can see and save the ads published by your competitors, with full history access.

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Instantly see what a brand is doing well and when she's the most active.

Landing pages tracking

We track the changes made by your competitors on their website and on the landing pages they're using in their paid media.

growth

Industry-specific Benchmarks

Based on all collected data, we build industry benchmarks you'll use for real, and share to your team/clients.

Softwares and Marketing eCommerce Stack

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Amazon Payments

With Amazon FPS, developers can accept payments on their website for selling goods or services, raise donations, execute recurring payments, and send payments.

payment

More details →
Hotjar

Hotjar

A heatmap, survey, feedback and funnel application.

analytics

More details →
Intercom for Shopify

Intercom for Shopify

Use Intercom Engage or Respond to engage, support and convert your users at scale.

shop

More details →
Klaviyo

Klaviyo

Email Marketing and Customer Lifecycle Management platform for Web Apps and eCommerce.

Email Marketing

More details →
Loox

Loox

Visual reviews for Shopify webstores.

shop

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POWr for Shopify

POWr for Shopify

POWr plugins for Shopify.

shop

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POWr

POWr

Plugins for websites including social, galleries, forms etc..

widgets

More details →
Recharge Payments

Recharge Payments

Easily sell subscriptions on your Shopify store.

payment

More details →
Shopify Conversions

Shopify Conversions

This Shopify instance uses Shopify's analytics object to load tools like Google Analytics.

shop

More details →
Shopify

Shopify

Shopify is an ecommerce platform that hosts your online store. Hosted shopping experience with multiple themes and requires very little programming experience.

shop

More details →
Shopify Custom Theme

Shopify Custom Theme

This site is using a custom Shopify Theme and not one from the Shopify Theme template library.

shop

More details →
Shopify Product Reviews

Shopify Product Reviews

Product reviews plugin from Shopify for Shopify sites.

shop

More details →
Shopify Pay

Shopify Pay

Shopify Pay - PCI compliant end to end payment solution from Shopify.

payment

More details →

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Yes Bar

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"I wish I knew this existed before"
"Best investment so far"
"Incredible benchmarks"
"Got
5 wow moments
instantly!"
"I'm saving a day a week"
"It's
Ads Libraries x Email Marketing x Pinterest
, all in one"
"It's been a lifesaver"
"Just filled my todo with
awesome ideas
in 5'"
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what my competitors are doing
in 30s"
"We offer much more value to our clients"
"It's
Ads Libraries x Email Marketing x Pinterest
, all in one"
"It's been a lifesaver"
"Just filled my todo with
awesome ideas
in 5'"
"I know
what my competitors are doing
in 30s"
"We offer much more value to our clients"
"Saves me hours!"
"It's incredible
how much things I learned
on competitors"
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find the perfect example
"
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"It's incredible
how much things I learned
on competitors"
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find the perfect example
"
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