Curious about your competitors' websites and what changes they’ve made recently? You're unsure how their website was looking like the previous holiday season? The only problem is, that you weren’t able to save a screenshot for your before-and-after comparison to learn their tactics.
Even if you took that screenshot... do you remember where is it? With Panoramata, you’ll never need to do it manually and think about this again.
Track automatically any change made on your competitors website without having to think about it. Panoramata saves the full screenshot and monitors changes made to a brand’s homepage automatically and kept safely on a single tab that you can filter by date, compare automatically, save and share.
Compare easily all the changes over time so you can understand and get insights on what they've changed. The platform automatically detects whenever changes have been made to a website and saves a copy thereafter. Using the date filter, you can simply drag side to side and see directly what changes took place.
Access the whole history of website changes over time, classified by date. There’s a dedicated section for the archive of all the website screenshots. It’s like a photo gallery that’s always available should you need to see backward on their campaigns.
You'll receive a customized presentation and insights about your competitors, sent straight to your inbox.
We monitor your competitors emails & sms, and organize them for you.
Discover your competitors' lost checkout flow, welcome flow, etc.
On several networks (Meta, Display, Pinterest, Tiktok, LinkedIn), monitor the ads published by your competitors, with full history access.
Instantly see what a brand is doing well and when she's the most active.
We track the changes made by your competitors on their website and on the landing pages they're using.
Based on all collected data, we build industry benchmarks you'll use for real, and share to your team/clients.
Remind yourself to come back later via email.
Website changes are the result of redesigning, or just updating the website’s content, structure, layout, and navigation to improve its performance or its conversion rate. Website changes are interesting in a marketing perspective, especially when benchmarking your competitors: it allows you to understand the main strategic shifts your competitors are making, if their proposition value is changing and how they adapt in the main promotional periods (Black Friday, Mothers Day, Fathers Day, etc.)
To track website changes on Panoramata, you can go to a specific brand page, and click on the “Landings” tab. Each brand has a screenshot of their homepage, available in desktop and mobile versions. You can click on a specific page and compare the changes made within a certain period side by side. You can also add any page to a list you’ve created on your account by clicking the “Add to List” button just above the page (right side). You can also access the “Archives” folder just above the page (left side) to have a gallery view of previous versions that have been detected by the platform.
We track more than 18k companies from all industries and countries — so you can finally understand what your competitors are doing, without wasting the time that you should be strategizing on your own brand looking at your competitors.
We got you covered.
Your inbox is already so full of everything else. You can't possibly expect it to be your competitive advantage tool, but we can be.
Panoramata is your competitive advantage for digital marketing, delivered in your dashboard and to your inbox, 20 times faster than it would take to gather this information yourself.
All this brand spying takes a ton of time, effort, and organization.
That, and your Desktop is stuffed with random screenshots.
Even if you only spend a couple hours here and there checking up on your competitors, that’s time you could be using to dream up and launch new campaigns.
So fire yourself from the role of “Competitor Detective”... and let Panoramata track your competitors FOR you.