Badcock Home Furniture &more
Marketing Strategy Breakdown

Logo of
Badcock Home Furniture &more
An overview of
Badcock Home Furniture &more
Marketing Strategy data we've collected and making publicly available on this page. Signing up on Panoramata, you'll be able to track them on real time and access all the relying data. We'll quickly cover here their Email Marketing Strategy data (some of their
(soon)
emails tracked on Panoramata), Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the
Home
ecommerce industry.

Badcock Home Furniture &more
Ecommerce Marketing Strategy

You're looking for Email Ecommerce Marketing data for Badcock Home Furniture &more? You're in the right place!

They have a very solid email marketing strategy - as their Average Spam score is very good since it's -3,1 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 24 characters, they're doing great, that's exactly where we see a good open rate correlation. Kudos to the Badcock Home Furniture &more team!

Fun fact - they're using emojis in 20.0% of their emails - the main ones they use are 💤 🤩 🤯 ⬅️ ➡️.

On Panoramata, we gather and analyze the entire Badcock Home Furniture &more email marketing strategy - along with other brands from the Home industry. Amongst their last emails sent, two of them were 'Happy Mother's Day!' and 'You'll regret not opening this email…'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 56 on https://www.badcock.com/. This is good - and hard to achieve, so well done for them! Above 60 would be excellent.

In today’s competitive markets, we believe that benchmarking is key, as it allows you to deploy your marketing efforts more efficiently. This is why we built this library.

Recent marketing updates

Email Marketing

Social Advertising

Badcock Home Furniture &more
Email Marketing & Advertising Benchmarks

Average subject length

🟢
🔴
24.0
characters

What about

Badcock Home Furniture &more

then?

With their average of

24

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

891.71
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-3.1
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Badcock Home Furniture &more

 gets a score of

-3.1

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

(soon)

Most common words

way - you - should - miss - Motion - for

Emoji use in subject lines

20.0
% of subject lines have emojis

Most popular emojis

💤 - 🤩 - 🤯 - ⬅️ - ➡️

💤 - 🤩 - 🤯 - ⬅️ - ➡️

Let's take a moment to review their emoji use. Amongst their emoji usage, we can see they're using what we call here "Important Alert emojis" (for example, 🚨, ⚡, 📣, 💥, ❗ or 🔥). These emojis are here for one clear reason: highlight the email subject in the subscriber inbox. It clearly states that the audience should open the email, because there's something important happenning.How can you tell your audience - via your subject line - that they're about to see something interesting and unique? Well, like they do, you can use one of the "Interest" emojis (👀, 🌟, 🤩, 💫 or 💎).

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Badcock Home Furniture &more

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Featured Email Marketing Assets from

Badcock Home Furniture &more

Happy Mother's Day!

Happy Mother's Day!

Email from

Badcock Home Furniture &more

You'll regret not opening this email…

You'll regret not opening this email…

Email from

Badcock Home Furniture &more

Your day just got a little better…

Your day just got a little better…

Email from

Badcock Home Furniture &more

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Featured Ads and Paid Media Examples from

Badcock Home Furniture &more

Badcock Home Furniture &more
Badcock Home Furniture &more

Feed Ad from

Badcock Home Furniture &more

Badcock Home Furniture &more
Badcock Home Furniture &more

Feed Ad from

Badcock Home Furniture &more

Badcock Home Furniture &more
Badcock Home Furniture &more

Feed Ad from

Badcock Home Furniture &more

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://www.badcock.com/

Domain Rating

56
This is the overall metric that matters most, as it sets
Badcock Home Furniture &more
domain SEO authority.

It shows the power of
Badcock Home Furniture &more
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://www.badcock.com/
, as their domain authority is
56
, their score can be considered under average.

Here, for
https://www.badcock.com/
, as their domain authority is
56
, their score can be considered average.

Here, for
https://www.badcock.com/
, as their domain authority is
56
, their score can be considered pretty good! 🙌

Here, for
https://www.badcock.com/
, as their domain authority is
56
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

395378
One of the most important metrics for
Badcock Home Furniture &more
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
93961
) and their Domain Rating.

Total Keywords

93961
Why does this matter for
Badcock Home Furniture &more
SEO strategy? 

This is the total number of keywords where 
Badcock Home Furniture &more
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

13220
The total number of domain who have a link to  
Badcock Home Furniture &more
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

0
What's a backlink? A link from another domain that redirect to  
Badcock Home Furniture &more
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

0

Backlinks NoFollow

0

Backlinks Redirect

0

Backlinks Images

0

Backlinks Frame

0

Backlinks Form

0

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Softwares and Marketing eCommerce Stack

Artsai

Artsai

Previously AdXcel - Dynamic Creative Optimization platform.

ads

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CrazyEgg

CrazyEgg

Crazy Egg provides visualization of visits to your website.

analytics

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Criteo OneTag

Criteo OneTag

The Criteo OneTag is a JavaScript tag that allows Criteo to collect your user’s intentions as they navigate your website.

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Criteo

Criteo

Behavioural targeting for e-commerce customers.

ads

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Drawbridge

Drawbridge

Precision audience targeting technology. Now Linkedin Ads.

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Facebook Pixel

Facebook Pixel

Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.

analytics

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Google AdWords Conversion

Google AdWords Conversion

Adwords conversion tracking code.

analytics

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Google Conversion Tracking

Google Conversion Tracking

This free tool in AdWords can show you what happens after customers click your ad (for example, whether they purchased your product, called from a mobile phone or downloaded your app).

analytics

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Google Universal Analytics

Google Universal Analytics

The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.

analytics

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Google Optimize 360

Google Optimize 360

A/B Testing. Test different variations of a website and then tailor it to deliver a personalized experience that works best for each customer and for your business.

analytics

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Google Analytics

Google Analytics

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.

analytics

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Google Tag Manager

Google Tag Manager

Google Tag Manager is a free tag management system that allows you to manage and deploy marketing tags (snippets of code or tracking pixels) on your website (or mobile app) without having to modify the code.

widgets

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Hotjar

Hotjar

A heatmap, survey, feedback and funnel application.

analytics

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Klevu

Klevu

Ecommerce Personalization. AI-powered discovery suite that learns in real time. Connect shoppers with the products they want to buy.

widgets

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LiveRamp

LiveRamp

CRM Retargeting & Data Onboarding app.

analytics

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Pinterest Conversion Tracking

Pinterest Conversion Tracking

Tag that allows you to track actions people take on your website after viewing your Promoted Pin.

analytics

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Pinterest

Pinterest

Content from the social image sharing website Pinterest.

widgets

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Pubmatic

Pubmatic

PubMatic Enables Ad Optimization Across Every Ad Network

ads

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