Camping World
Marketing Strategy Breakdown

Logo of
Camping World
An overview of
Camping World
Marketing Strategy data we've collected and making publicly available on this page. Signing up on Panoramata, you'll be able to track them on real time and access all the relying data. We'll quickly cover here their Email Marketing Strategy data (some of their
(soon)
emails tracked on Panoramata), Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the
Lifestyle
ecommerce industry.

Camping World
Ecommerce Marketing Strategy

Here are some marketing takeaways for Camping World.

They have a good email marketing strategy - if we look at their Average Spam score, it's excellent - being at -11,1 (it is basically a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). But they seem less performant regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 46 characters, they're doing not good, it's too long. For example, on mobile phones, their subject line is almost impossible to read.

Fun fact - they're using emojis in 6.25% of their emails - the main ones they use are ⏰ 🌼 💥 🚨.

On Panoramata, we gather and analyze the entire Camping World email marketing strategy - along with other brands from the Lifestyle industry. Amongst their last emails sent, two of them were 'Save up to 65% on Patio Mats Kayaks Outdoor Chairs and More' and 'FLASH SALE 💥 Take an Extra 15% off'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 75 on https://www.campingworld.com/. This is excellent - and hard to achieve, as it takes time, consistent SEO work and a solid SEO strategy.

So we present you all this marketing data gathered by our platform, Panoramata, the best ecommerce intelligence platform.

Recent marketing updates

Email Marketing

Social Advertising

Camping World
Email Marketing & Advertising Benchmarks

Average subject length

🟢
🔴
46.0
characters

What about

Camping World

then?

With their average of

46

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

3381.19
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-11.1
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Camping World

 gets a score of

-11.1

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

(soon)

Most common words

You - Don't - Want - to - Up - Gear

Emoji use in subject lines

6.25
% of subject lines have emojis

Most popular emojis

⏰ - 🌼 - 💥 - 🚨

⏰ - 🌼 - 💥 - 🚨

What does it say about their email marketing strategy - especially on their subject lines? Notice the emoji that shouts "This is an important email!". Right ? This kind of emojis (like 🚨, ⚡, 📣, 💥, ❗ or 🔥) are the ones that are there to highlight that there's something important here. It could be a discount, a news, a launch, whatever - this kind of subject line drives engagement and boost open rates.And - one of the most important part of managing your open rate - they also use Scarcity emojis (like ⏰, ⌛, 😱 or 💸) in their subject lines. Usually this is done for promotions emails - or time sensitive actions.

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

Need more insights?
Unlock everything about

Camping World

with Panoramata

Featured Email Marketing Assets from

Camping World

Save up to 65% on Patio Mats Kayaks Outdoor Chairs and More

Save up to 65% on Patio Mats Kayaks Outdoor Chairs and More

Email from

Camping World

FLASH SALE 💥 Take an Extra 15% off

FLASH SALE 💥 Take an Extra 15% off

Email from

Camping World

Get Pre-Approved Today >>>

Get Pre-Approved Today >>>

Email from

Camping World

Looking for ecommerce marketing inspiration? Subscribe to our newsletter!

Get 104 Email Marketing Ideas for free

We'll never send you spam. Never.

Featured Ads and Paid Media Examples from

Camping World

Camping World
Camping World

Feed Ad from

Camping World

Camping World
Camping World

Feed Ad from

Camping World

Camping World
Camping World

Feed Ad from

Camping World

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://www.campingworld.com/

Domain Rating

75
This is the overall metric that matters most, as it sets
Camping World
domain SEO authority.

It shows the power of
Camping World
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://www.campingworld.com/
, as their domain authority is
75
, their score can be considered under average.

Here, for
https://www.campingworld.com/
, as their domain authority is
75
, their score can be considered average.

Here, for
https://www.campingworld.com/
, as their domain authority is
75
, their score can be considered pretty good! 🙌

Here, for
https://www.campingworld.com/
, as their domain authority is
75
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

1154300
One of the most important metrics for
Camping World
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
544907
) and their Domain Rating.

Total Keywords

544907
Why does this matter for
Camping World
SEO strategy? 

This is the total number of keywords where 
Camping World
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

20792
The total number of domain who have a link to  
Camping World
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

5789089
What's a backlink? A link from another domain that redirect to  
Camping World
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

5772624

Backlinks NoFollow

227463

Backlinks Redirect

9346

Backlinks Images

135805

Backlinks Frame

46

Backlinks Form

5330

Next live session: Valentine's Day Marketing Strategies You Should Try

Upcoming Learning Session - Online Webinar - 25th Dec.
Join us for an exclusive event where you’ll share some of the best Valentine's Day marketing strategies: we'll share templates and ideas you should try, and uncover and learn how to anticipate what your competitors might do as well.

Make better decisions, faster*

Panoramata is your all-in-one competitor strategy hub to gain real-time e-commerce marketing insights

*20 times faster than it would take to gather this information yourself

Email & SMS marketing monitoring

We monitor your competitors emails & sms, and organize them for you.

Email flows & sequences breakdown

Discover your competitors' lost checkout flow, welcome flow, etc.

track discounts

Ads monitoring

Track and save the ads published by your competitors, with full history access.

Brand profiles and Calendar View

Instantly see what a brand is doing well and when she's the most active.

Landing pages tracking

We track the changes made by your competitors on their website and on the landing pages they're using in their paid media.

growth

Industry-specific Benchmarks

Based on all collected data, we build industry benchmarks you'll use for real, and share to your team/clients.

Softwares and Marketing eCommerce Stack

Coming soon.

Discover the best way to track brands (like

Camping World

) in one single platform

Monitor automatically your e-commerce competitors' digital marketing strategy and access unlimited inspiration. Track newsletters, flows, ads, landing pages, SMS, tech stack and much more. Save more than 20 hours/mo.

Let us spy for you so you can invest your time strategizing and creating new campaigns, rather on checking what your competitors are doing.

See how Panoramata works:

Get Started for Free

1 minute signup, no Credit Card required

mehdi, founder of panoramata
Book a Demo

with Mehdi, our founder

★★★★★

"I'msaving a day a week.
I don't miss anything anymore and don't have to think about tracking competitors."
★★★★★

"It's crazy good and easy to use, we can track everything! I feel like a Sherlock Holmes for emails, ads & landings"
★★★★★

"It's way easier to plan my content calendareven for events such as Christmas or Black Friday"

What our customers say

Join 10k+ ecommerce companies & start tracking your competitors instantly in one place.
"I wish I knew this existed before"
"Best investment so far"
"Incredible benchmarks"
"Got
5 wow moments
instantly!"
"I'm saving a day a week"
"I wish I knew this existed before"
"Best investment so far"
"Incredible benchmarks"
"Got
5 wow moments
instantly!"
"I'm saving a day a week"
"It's
Ads Libraries x Email Marketing x Pinterest
, all in one"
"It's been a lifesaver"
"Just filled my todo with
awesome ideas
in 5'"
"I know
what my competitors are doing
in 30s"
"We offer much more value to our clients"
"It's
Ads Libraries x Email Marketing x Pinterest
, all in one"
"It's been a lifesaver"
"Just filled my todo with
awesome ideas
in 5'"
"I know
what my competitors are doing
in 30s"
"We offer much more value to our clients"
"Saves me hours!"
"It's incredible
how much things I learned
on competitors"
"I can see it had been built for me"
"It's so easy to
find the perfect example
"
"I feel so much better"
"Saves me hours!"
"It's incredible
how much things I learned
on competitors"
"I can see it had been built for me"
"It's so easy to
find the perfect example
"
"I feel so much better"

Ready to dive in?
Get started today.

More brands you could track today on Panoramata

Room

Lifestyle

More details →

Hydrow

Lifestyle

More details →

Louis Vuitton

Lifestyle

More details →

Rhooo

Lifestyle

More details →

pattern

Lifestyle

More details →

Folio

Lifestyle

More details →

Related Insights

How to Find Ecommerce Competitors

We hate to say it but your product isn’t unique - you have competitors. To beat your competitors, you have to know them well. The first step is to research and find out what brands your audience is scoping out or buying from. If you don’t know where to start with competitor analysis, you’ve landed on the right article.

Marketing
How to Find Ecommerce Competitors

30 Email Marketing Campaigns Every Ecommerce Brand Should Have

Social media may have gained popularity and influence over the past decade but ecommerce brands should still build a solid email marketing strategy. It’s a big piece of the puzzle in marketing an ecommerce direct-to-consumer business because it’s a highly effective lead-generation tool that builds rapport with your customers and drives sales. In this article, we’ll cover what email marketing is, why it’s crucial for DTC ecommerce brands, and the 30 most effective email marketing campaigns you should be running ASAP. 

Marketing
30 Email Marketing Campaigns Every Ecommerce Brand Should Have

5 Best Marketing Intelligence Software [2025 Review]

To take the right decisions, what you need to do is inform your own marketing strategy with additional data.This is where marketing intelligence comes in. Tracking your competitors is key to help you take the right decisions for your business.

Marketing
5 Best Marketing Intelligence Software [2025 Review]

Related Industries

Camping

brands overview

There are important items for your camping essentials such as a tent, sleeping bag, camping pillow, headlamps or flashlights and extra battery, camp chair and table, lantern, etc. You can find a variety of these products in shops like Campcor, and Camping World.

Camping
brands →

Lifestyle

brands overview

Lifestyle
brands →

Ready to dive in?
Get started today.