Cuure

Marketing Strategy Breakdown

Logo of
Cuure
An overview of
Cuure
Marketing Strategy data we've collected and making publicly available on this page. Signing up on Panoramata, you'll be able to track them on real time and access all the relying data. We'll quickly cover here their Email Marketing Strategy (some of their
Mailgun
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the
Health & Wellness
ecommerce industry.

Cuure

- Ecommerce marketing strategy

You're looking for Email Ecommerce Marketing data for Cuure? You're in the right place!

They have a good email marketing strategy - if we look at their Average Spam score, it's good - being at -1,6 (it is basically a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). But they seem less performant regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 41 characters, they're doing not good, it's too long. For example, on mobile phones, their subject line is almost impossible to read.

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Mailgun .

We display here a overview of Cuure email marketing strategy - along with other brands from the Health & Wellness industry. Amongst their last emails sent, two of them were 'The new allergy controls' and 'Only one week left to take advantage of our offer!'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 31 on https://cuure.com/. This could definitely be improved, as good Domain Rating is starting at 50 - above 60 would be excellent.

So we present you all this marketing data gathered by our platform, Panoramata, the best ecommerce intelligence platform.

Recent marketing updates

Email Marketing

Social Advertising

Cuure

: Email Marketing and Advertising Benchmarks

Average subject length

🟢
🔴
41.0
characters

What about

Cuure

then?

With their average of

41

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

794.18
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-1.6
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Cuure

 gets a score of

-1.6

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Mailgun

Most common words

new - antioxidant - Happy - Holidays - [LAST - with

Emoji use in subject lines

0.0
% of subject lines have emojis

Most popular emojis

(soon)

(soon)

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Cuure

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Featured Email Marketing Assets from

Cuure

The new allergy controls

The new allergy controls

Email from

Cuure

Only one week left to take advantage of our offer!

Only one week left to take advantage of our offer!

Email from

Cuure

Get that summer glow!

Get that summer glow!

Email from

Cuure

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Featured Ads and Paid Media Examples from

Cuure

Cuure
Cuure

Feed Ad from

Cuure

Cuure
Cuure

Feed Ad from

Cuure

Cuure
Cuure

Feed Ad from

Cuure

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://cuure.com/

Domain Rating

31
This is the overall metric that matters most, as it sets
Cuure
domain SEO authority.

It shows the power of
Cuure
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://cuure.com/
, as their domain authority is
31
, their score can be considered under average.

Here, for
https://cuure.com/
, as their domain authority is
31
, their score can be considered average.

Here, for
https://cuure.com/
, as their domain authority is
31
, their score can be considered pretty good! 🙌

Here, for
https://cuure.com/
, as their domain authority is
31
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

321230
One of the most important metrics for
Cuure
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
2321
) and their Domain Rating.

Total Keywords

2321
Why does this matter for
Cuure
SEO strategy? 

This is the total number of keywords where 
Cuure
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

241
The total number of domain who have a link to  
Cuure
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

1258
What's a backlink? A link from another domain that redirect to  
Cuure
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

1201

Backlinks NoFollow

457

Backlinks Redirect

57

Backlinks Images

78

Backlinks Frame

0

Backlinks Form

0

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Email & SMS marketing monitoring

We monitor your competitors emails & sms, and organize them for you.

Email flows & sequences breakdown

Discover your competitors' lost checkout flow, welcome flow, etc.

track discounts

Ads monitoring

On several networks, you can see and save the ads published by your competitors, with full history access.

Brand profiles and Calendar View

Instantly see what a brand is doing well and when she's the most active.

Landing pages tracking

We track the changes made by your competitors on their website and on the landing pages they're using in their paid media.

growth

Industry-specific Benchmarks

Based on all collected data, we build industry benchmarks you'll use for real, and share to your team/clients.

Softwares and Marketing eCommerce Stack

Customer.io

Customer.io

Email people automatically based on what they do (or don't do) in your app.

analytics

More details →
Customer.io Mail

Customer.io Mail

Customer.io helps you send targeted human messages to your users.

mx

More details →
Facebook Pixel

Facebook Pixel

Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.

analytics

More details →
Google AdWords Conversion

Google AdWords Conversion

Adwords conversion tracking code.

analytics

More details →
Google Universal Analytics

Google Universal Analytics

The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.

analytics

More details →
Google Optimize 360

Google Optimize 360

A/B Testing. Test different variations of a website and then tailor it to deliver a personalized experience that works best for each customer and for your business.

analytics

More details →
Google Analytics

Google Analytics

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.

analytics

More details →
Google Tag Manager

Google Tag Manager

Google Tag Manager is a free tag management system that allows you to manage and deploy marketing tags (snippets of code or tracking pixels) on your website (or mobile app) without having to modify the code.

widgets

More details →
Hotjar

Hotjar

A heatmap, survey, feedback and funnel application.

analytics

More details →
Mixpanel

Mixpanel

This is an analytic platform that is particularly optimized funnel/work-flow optimization.

analytics

More details →
Mouseflow

Mouseflow

Mouseflow records videos of your site visitors and generates heatmaps highlighting areas users are clicking, scrolling and ignoring.

analytics

More details →
Snap Pixel

Snap Pixel

With the Snap Pixel, advertisers can track their customers journey. Snapchat Ads.

ads

More details →
TikTok

TikTok

TikTok videos mentions.

media

More details →
TikTok Conversion Tracking Pixel

TikTok Conversion Tracking Pixel

TikTok advertising conversion tracking pixel.

analytics

More details →
Trustpilot

Trustpilot

Trustpilot is an open, community-based platform for sharing real reviews of shopping experiences online.

analytics

More details →

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"I wish I knew this existed before"
"Best investment so far"
"Incredible benchmarks"
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Ads Libraries x Email Marketing x Pinterest
, all in one"
"It's been a lifesaver"
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in 5'"
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what my competitors are doing
in 30s"
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"It's
Ads Libraries x Email Marketing x Pinterest
, all in one"
"It's been a lifesaver"
"Just filled my todo with
awesome ideas
in 5'"
"I know
what my competitors are doing
in 30s"
"We offer much more value to our clients"
"Saves me hours!"
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how much things I learned
on competitors"
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find the perfect example
"
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on competitors"
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find the perfect example
"
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Related Industries

Supplements

brands overview

In the area of Health & Wellness, supplements are used to augment or meet nutrient gaps. Any products you're taking to supplement your diet are considered dietary supplements. These include vitamins, minerals, fish oils, herbal supplements, sports nutrition, and weight management.

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The Health & Wellness industry encompasses all activities which promote physical and mental wellbeing. Some of the important aspects of the health and wellness industry include personal care/beauty, nutrition, weight management, fitness, preventive/personalized medicine, etc. These brands include Weight Watchers, Organifi, Lumen, five cbd, etc.

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