There’s a lot to learn from Hill’s Pet Nutrition - FR ecommerce marketing strategy. Here, you can pick their marketing strategy, learn lessons, and take inspiration for your own eCommerce business.
We display here a overview of Hill’s Pet Nutrition - FR email marketing strategy - along with other brands from the Pet industry.
In today’s competitive markets, we believe that benchmarking is key, as it allows you to deploy your marketing efforts more efficiently. This is why we built this library.
Average subject length
What about
Hill’s Pet Nutrition - FR
then?
With their average of
characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?
Stay short!
characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!
characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.
Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.
Average email size
Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.
Average spam score
We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.
So,
Hill’s Pet Nutrition - FR
gets a score of
. What does that mean exactly for their email marketing strategy ?
Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!
It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.
Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.
Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.
Usual sending provider
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Most common words
Emoji use in subject lines
Most popular emojis
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Average Weekly Emails vs. Industry
Average Daily Ads and Time Running vs. Industry
Email from
Hill’s Pet Nutrition - FR
Email from
Hill’s Pet Nutrition - FR
Email from
Hill’s Pet Nutrition - FR
CONCOURS🎁 LE CHATON LE PLUS VIF ! Inscrivez votre chaton pour jouer et tenter de gagner un sac de croquettes Hill's Science Plan pour chatons stérilisés ! 🐱 Votre chaton est-il vif ? Partagez une photo de votre boule de poils pour avoir une chance de gagner un sac de croquettes Hill's Science Plan pour chatons stérilisés ! Pour participer, il vous suffit de : 👉 Téléchargez une photo ou vidéo de votre chaton plus vif que jamais sur la page : https://experience.hillspet.fr/4KP9QBI 👉 Votez pour votre photo ou vidéo favorite dans la galerie de la page 👉 La photo qui aura le plus de vote sera la gagnante ! Le gagnant sera contacté par e-mail. Bonne chance à tous ! 🤞🏻 🐾 Vous avez jusqu'au 17 juin pour jouer 🐾
Feed Ad from
Hill’s Pet Nutrition - FR
CONCOURS🎁 LE MOMENT LE PLUS DROLE LORS DES REPAS ! 🐱 Votre animal vous fait-il rire lors de ses repas ? Partagez la photo la plus drôle de votre boule de poils sur notre lien concours pour avoir une chance de gagner un sac de croquettes Hill's Science Plan Perfect Digestion ! 👉 https://experience.hillspet.fr/4Oe7l70 👉 la photo qui aura le plus de votes remportera un sac de croquettes Hill's Science Plan Perfect Digestion pour chiots ou chatons ! 🐾 Le gagnant sera contacté par e-mail le 29 juillet à 16h.🐾 Bonne chance à tous ! 🤞
Feed Ad from
Hill’s Pet Nutrition - FR
Feed Ad from
Hill’s Pet Nutrition - FR
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Writing a good subject line is very important for your email marketing campaign.
Knowledge is power but when it comes to competitor monitoring, knowledge has its limits. Yes, competitive monitoring is an important piece of running a profitable business and in a digital-first environment, it’s easier than ever to get up to date about your competitors’ activities. But there are things to be considered. Competitor tracking has its pitfalls. Don’t fall into its traps. Here are some considerations when tracking competitors.
