Hubble
Marketing Strategy Breakdown

Logo of
Hubble
An overview of
Hubble
Marketing Strategy data we've collected and making publicly available on this page. Signing up on Panoramata, you'll be able to track them on real time and access all the relying data. We'll quickly cover here their Email Marketing Strategy (some of their
Klaviyo
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the
Health & Wellness
ecommerce industry.

Hubble
Ecommerce Marketing Strategy

You're looking for Email Ecommerce Marketing data for Hubble? You're in the right place!

They have a good email marketing strategy - if we look at their Average Spam score, it's very good - being at -3,7 (it is basically a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). But they seem less performant regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 42 characters, they're doing not good, it's too long. For example, on mobile phones, their subject line is almost impossible to read.

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Klaviyo (everyone speaks about them, they're great, focused on ecommerce, which makes the difference for most stores - it can be a good choice, especially if you're on Shopify!).

We display here a overview of Hubble email marketing strategy - along with other brands from the Health & Wellness industry. Amongst their last emails sent, two of them were '3 reasons why dailies are better for your eyes' and 'You're Invited! Get Any Brand of Contacts at Discount Prices!'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 51 on https://www.hubblecontacts.com/. This is good - and hard to achieve, so well done for them! Above 60 would be excellent.

We're happy to let you access this data, as for your competitors or for your inspiring brands, any strategy should be continuously monitored to ensure effectiveness.

Recent marketing updates

Email Marketing

Social Advertising

Hubble
Email Marketing & Advertising Benchmarks

Average subject length

🟢
🔴
42.0
characters

What about

Hubble

then?

With their average of

42

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

1424.83
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-3.7
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Hubble

 gets a score of

-3.7

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Klaviyo

Most common words

) - 3 - reasons - why - The - $1.

Emoji use in subject lines

0.0
% of subject lines have emojis

Most popular emojis

(soon)

(soon)

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Hubble

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Featured Email Marketing Assets from

Hubble

3 reasons why dailies are better for your eyes

3 reasons why dailies are better for your eyes

Email from

Hubble

You're Invited! Get Any Brand of Contacts at Discount Prices!

You're Invited! Get Any Brand of Contacts at Discount Prices!

Email from

Hubble

Get stylish glasses for Spring - only $48

Get stylish glasses for Spring - only $48

Email from

Hubble

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Featured Ads and Paid Media Examples from

Hubble

Hubble
Hubble

Feed Ad from

Hubble

Hubble
Hubble

Feed Ad from

Hubble

Hubble
Hubble

Feed Ad from

Hubble

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://www.hubblecontacts.com/

Domain Rating

51
This is the overall metric that matters most, as it sets
Hubble
domain SEO authority.

It shows the power of
Hubble
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://www.hubblecontacts.com/
, as their domain authority is
51
, their score can be considered under average.

Here, for
https://www.hubblecontacts.com/
, as their domain authority is
51
, their score can be considered average.

Here, for
https://www.hubblecontacts.com/
, as their domain authority is
51
, their score can be considered pretty good! 🙌

Here, for
https://www.hubblecontacts.com/
, as their domain authority is
51
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

43447
One of the most important metrics for
Hubble
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
4541
) and their Domain Rating.

Total Keywords

4541
Why does this matter for
Hubble
SEO strategy? 

This is the total number of keywords where 
Hubble
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

892
The total number of domain who have a link to  
Hubble
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

8867
What's a backlink? A link from another domain that redirect to  
Hubble
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

8823

Backlinks NoFollow

6653

Backlinks Redirect

36

Backlinks Images

419

Backlinks Frame

0

Backlinks Form

0

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Softwares and Marketing eCommerce Stack

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Criteo

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Behavioural targeting for e-commerce customers.

ads

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Drawbridge

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Precision audience targeting technology. Now Linkedin Ads.

ads

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Facebook Pixel

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Gatsby JS

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Modern website and web apps generator for React.

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Google Analytics Classic

Google Analytics Classic

Classic Google Analytics - sites that are using non-universal analytics code.

analytics

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Google AdWords Conversion

Google AdWords Conversion

Adwords conversion tracking code.

analytics

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Google Conversion Tracking

Google Conversion Tracking

This free tool in AdWords can show you what happens after customers click your ad (for example, whether they purchased your product, called from a mobile phone or downloaded your app).

analytics

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Google Universal Analytics

Google Universal Analytics

The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.

analytics

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Google Optimize 360

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A/B Testing. Test different variations of a website and then tailor it to deliver a personalized experience that works best for each customer and for your business.

analytics

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Google Analytics

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analytics

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Google Tag Manager

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Google Tag Manager is a free tag management system that allows you to manage and deploy marketing tags (snippets of code or tracking pixels) on your website (or mobile app) without having to modify the code.

widgets

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Heap

Heap

Heap automatically captures every user action in your web app and lets you measure it all.

analytics

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Hotjar

Hotjar

A heatmap, survey, feedback and funnel application.

analytics

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Klaviyo

Klaviyo

Email Marketing and Customer Lifecycle Management platform for Web Apps and eCommerce.

Email Marketing

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LiveRamp

CRM Retargeting & Data Onboarding app.

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Related Industries

Glasses

brands overview

Companies in the glasses industry manufacture ophthalmic products including contact lenses, prescription glasses frames and lenses, and sunglasses. Some of the perks you’ll enjoy when wearing glasses are improved visual acuity as it is an excellent choice for correcting refractive errors. They are reliable protection for your eyes against the sun and pollution. They are also stable, comfortable to wear, affordable, and easy to maintain.

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brands →

Contact Lenses

brands overview

Contact lenses, or simply contacts, are thin, clear plastic disks placed directly on the surface of the eyes. Contacts provide a safe and effective way to correct vision when used with care and proper supervision. 

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Health & Wellness

brands overview

The Health & Wellness industry encompasses all activities which promote physical and mental wellbeing. Some of the important aspects of the health and wellness industry include personal care/beauty, nutrition, weight management, fitness, preventive/personalized medicine, etc. These brands include Weight Watchers, Organifi, Lumen, five cbd, etc.

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