Emails, SEO, Marketing stack - you're in the right place to access some of the data to understand Jelcie ecommerce marketing strategy - and from other brands from the Personal Care industry.
We display here a overview of Jelcie email marketing strategy - along with other brands from the Personal Care industry.
One interesting thing that this data allow us to understand is a common trait for the best brands, in order to achieve success - they always deliver a consistent message across all channels.
Average subject length
What about
Jelcie
then?
With their average of
characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?
Stay short!
characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!
characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.
Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.
Average email size
Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.
Average spam score
We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.
So,
Jelcie
gets a score of
. What does that mean exactly for their email marketing strategy ?
Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!
It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.
Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.
Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.
Usual sending provider
(soon)
Most common words
Emoji use in subject lines
Most popular emojis
(soon)
(soon)
Average Weekly Emails vs. Industry
Average Daily Ads and Time Running vs. Industry
Email from
Jelcie
Email from
Jelcie
Email from
Jelcie
Discover durable salon-style nails for $8 per set! and receive a curing lamp free, don't wait! ✔️ Easy to apply✔️ Flexes to all nail sizes✔️ Lasts 2+ weeks✔️ Acetone-free removal Free Shipping on orders over $45! Shop Our Latest Drop Collection: https://jelcie.com/collections/latest-drop
Feed Ad from
Jelcie
Don't destroy your nails. Check out our Gellies that don't cause removal damage. Buy a set and receive a curing lamp free!✔️ Easy to apply✔️ Flexes to all nail sizes✔️ Lasts 2+ weeks✔️ Acetone-free removal Free Shipping on orders over $45! Shop Our Latest Drop Collection: https://jelcie.com/collections/latest-drop
Feed Ad from
Jelcie
Here's a special discount just for you... Try the longest lasting and salon style nails at home! Use code "HIJELCIE" for 10% off your first order!Shop Here: https://jelcie.com/products/starter-pack
Feed Ad from
Jelcie
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