Juice Beauty
Marketing Strategy Breakdown

Logo of
Juice Beauty
An overview of
Juice Beauty
Marketing Strategy data we've collected and making publicly available on this page. Signing up on Panoramata, you'll be able to track them on real time and access all the relying data. We'll quickly cover here their Email Marketing Strategy data (some of their
Klaviyo
emails tracked on Panoramata), Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the
Personal Care
ecommerce industry.

Juice Beauty
Ecommerce Marketing Strategy

Interested to gather some elements regarding Juice Beauty ecommerce marketing strategy? You're on the right place - we're displaying here for free some elements we gather on Panoramata about their Email Marketing Strategy, Marketing softwares used, etc.

They have a very solid email marketing strategy - as their Average Spam score is very good since it's -3,1 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 36 characters, they're doing just ok! Juice Beauty could improve their open rate even a little but on mobile devices by trying to keep their subject lines shorter.

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Klaviyo (everyone speaks about them, they're great, focused on ecommerce, which makes the difference for most stores - it can be a good choice, especially if you're on Shopify!).

Fun fact - they're using emojis in 44.04% of their emails - the main ones they use are ✨ 💚 💫 💕 🍏 💛.

We display here a overview of Juice Beauty email marketing strategy - along with other brands from the Personal Care industry. Amongst their last emails sent, two of them were 'A Full-sized thank you - Just for you!' and 'A Full-sized thank you - Just for you!'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 65 on https://juicebeauty.com/. This is excellent - and hard to achieve, as it takes time, consistent SEO work and a solid SEO strategy.

In today’s competitive markets, we believe that benchmarking is key, as it allows you to deploy your marketing efforts more efficiently. This is why we built this library.

Recent marketing updates

Email Marketing

Social Advertising

Juice Beauty
Email Marketing & Advertising Benchmarks

Average subject length

🟢
🔴
36.0
characters

What about

Juice Beauty

then?

With their average of

36

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

2028.21
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-3.1
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Juice Beauty

 gets a score of

-3.1

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Klaviyo

Most common words

Miss - Out - | - 10% - Warm - New

Emoji use in subject lines

44.04
% of subject lines have emojis

Most popular emojis

✨ - 💚 - 💫 - 💕 - 🍏 - 💛

✨ - 💚 - 💫 - 💕 - 🍏 - 💛

Emojis are now a way to express emotions - and send a message - to your audience. What are they trying to express here? First, love. They're using emojis that shows a clear preference or choice - could on a product, a usage, etc. These are emojis that are expressing what we're calling "Preferred choice". For example, these emojis could be ⭐, ✨, ❤️, 💖, 😍 or 😻.How can you tell your audience - via your subject line - that they're about to see something interesting and unique? Well, like they do, you can use one of the "Interest" emojis (👀, 🌟, 🤩, 💫 or 💎).

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Juice Beauty

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Featured Email Marketing Assets from

Juice Beauty

A Full-sized thank you - Just for you!

A Full-sized thank you - Just for you!

Email from

Juice Beauty

A Full-sized thank you - Just for you!

A Full-sized thank you - Just for you!

Email from

Juice Beauty

We 💚 National Olive Day!

We 💚 National Olive Day!

Email from

Juice Beauty

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Featured Ads and Paid Media Examples from

Juice Beauty

Juice Beauty
Juice Beauty

Feed Ad from

Juice Beauty

Juice Beauty
Juice Beauty

Feed Ad from

Juice Beauty

Juice Beauty
Juice Beauty

Feed Ad from

Juice Beauty

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://juicebeauty.com/

Domain Rating

65
This is the overall metric that matters most, as it sets
Juice Beauty
domain SEO authority.

It shows the power of
Juice Beauty
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://juicebeauty.com/
, as their domain authority is
65
, their score can be considered under average.

Here, for
https://juicebeauty.com/
, as their domain authority is
65
, their score can be considered average.

Here, for
https://juicebeauty.com/
, as their domain authority is
65
, their score can be considered pretty good! 🙌

Here, for
https://juicebeauty.com/
, as their domain authority is
65
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

20340
One of the most important metrics for
Juice Beauty
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
8903
) and their Domain Rating.

Total Keywords

8903
Why does this matter for
Juice Beauty
SEO strategy? 

This is the total number of keywords where 
Juice Beauty
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

4295
The total number of domain who have a link to  
Juice Beauty
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

365131
What's a backlink? A link from another domain that redirect to  
Juice Beauty
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

359557

Backlinks NoFollow

12853

Backlinks Redirect

155

Backlinks Images

270142

Backlinks Frame

0

Backlinks Form

4912

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Softwares and Marketing eCommerce Stack

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WordPress

WordPress

WordPress is a state-of-the-art semantic personal publishing platform with a focus on aesthetics, web standards, and usability.

cms

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Yahoo Small Business

Yahoo Small Business

Yahoo advertising network and search engine marketing solutions.

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Twitter Analytics

Twitter Analytics

A tool that helps website owners understand how much traffic they receive from Twitter and the effectiveness of Twitter integrations on their sites. Includes Twitter Conversion Tracking.

analytics

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UserWay

UserWay

Web Accessibility Widget

widgets

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Twitter Platform

Twitter Platform

The page embeds the Twitter platform in one method or another.

javascript

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Twitter Ads

Twitter Ads

Twitter advertising includes conversion tracking and re-marketing tools.

ads

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TikTok Conversion Tracking Pixel

TikTok Conversion Tracking Pixel

TikTok advertising conversion tracking pixel.

analytics

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The Trade Desk

The Trade Desk

Data-driven marketing suite that offers marketers a single place to buy all forms of online media.

ads

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TikTok

TikTok

TikTok videos mentions.

media

More details →
Tapad

Tapad

Allows advertisers to engage the same consumer with consistent ads across multiple platforms.

ads

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Talkable

Talkable

Talkable is a customer referral platform that is fully customizable. Previously known as Curebit.

Referral

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SteelHouse

SteelHouse

Behavioral commerce platform, real time onsite offers, dynamic retargeting and other technology features.

analytics

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Stamped

Stamped

Loyalty, Ratings and Reviews for ecommerce websites.

Loyalty and Reviews

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Shogun

Shogun

Build custom pages with a drag and drop visual editor and use tools to boost store performance.

shop

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SkimLinks

SkimLinks

A content-to-commerce platform for publishers to attempt to monetize their content through automatic affiliation of product links, and sharing the resulting shopping-intent data with marketers.

ads

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Shopify Pay

Shopify Pay

Shopify Pay - PCI compliant end to end payment solution from Shopify.

payment

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Shopify Product Reviews

Shopify Product Reviews

Product reviews plugin from Shopify for Shopify sites.

shop

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Related Industries

Skincare

brands overview

The skincare industry is vast and ever-changing. It is one of the fastest-growing industries under personal care. We can broadly define the skincare industry as the businesses and products that are focused on improving the health and appearance of skin. This can include everything from cleansers and moisturizers to more specialized treatments for conditions like acne or wrinkles.  

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