Tea Drops
Marketing Strategy Breakdown

Logo of
Tea Drops
An overview of
Tea Drops
Marketing Strategy data we've collected and making publicly available on this page. Signing up on Panoramata, you'll be able to track them on real time and access all the relying data. We'll quickly cover here their Email Marketing Strategy (some of their
Klaviyo
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the
Beverage
ecommerce industry.

Tea Drops
Ecommerce Marketing Strategy

Interested to gather some elements regarding Tea Drops ecommerce marketing strategy? You're on the right place - we're displaying here for free some elements we gather on Panoramata about their Email Marketing Strategy, Marketing softwares used, etc.

They have a very solid email marketing strategy - as their Average Spam score is excellent since it's -5,2 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 28 characters, they're doing very good, that's exactly where we see a good open rate correlation. Kudos to the Tea Drops team!

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Klaviyo (everyone speaks about them, they're great, focused on ecommerce, which makes the difference for most stores - it can be a good choice, especially if you're on Shopify!).

Fun fact - they're using emojis in 100.0% of their emails - the main ones they use are 🍀.

We display here a overview of Tea Drops email marketing strategy - along with other brands from the Beverage industry. Amongst their last emails sent, one of them was 'Last Chance to Win a Prize 🍀'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 55 on https://www.myteadrop.com/. This is good - and hard to achieve, so well done for them! Above 60 would be excellent.

In today’s competitive markets, we believe that benchmarking is key, as it allows you to deploy your marketing efforts more efficiently. This is why we built this library.

Recent marketing updates

Email Marketing

Social Advertising

Tea Drops
Email Marketing & Advertising Benchmarks

Average subject length

🟢
🔴
28.0
characters

What about

Tea Drops

then?

With their average of

28

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

351.64
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-5.2
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Tea Drops

 gets a score of

-5.2

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Klaviyo

Most common words

Prize - a - Win - to - Chance - Last

Emoji use in subject lines

100.0
% of subject lines have emojis

Most popular emojis

🍀

🍀

Emojis could be a key part of your email strategy - to drive open rate, but they can also be part of your branding. Here, what can we say? There are regular emojis, that every brand can use - mainly because they relate to emotions, rather than lines of business (even if it's not the majority of the cases). Here, what's interesting is that they seem to be using emojis that are specific to their positionning/industry/line of business - which is great because they can stand out in any inbox cluttered with emojis that everyone uses!

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Tea Drops

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Featured Email Marketing Assets from

Tea Drops

Last Chance to Win a Prize 🍀

Last Chance to Win a Prize 🍀

Email from

Tea Drops

Email from

Tea Drops

Email from

Tea Drops

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Featured Ads and Paid Media Examples from

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Feed Ad from

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Feed Ad from

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Feed Ad from

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Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://www.myteadrop.com/

Domain Rating

55
This is the overall metric that matters most, as it sets
Tea Drops
domain SEO authority.

It shows the power of
Tea Drops
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://www.myteadrop.com/
, as their domain authority is
55
, their score can be considered under average.

Here, for
https://www.myteadrop.com/
, as their domain authority is
55
, their score can be considered average.

Here, for
https://www.myteadrop.com/
, as their domain authority is
55
, their score can be considered pretty good! 🙌

Here, for
https://www.myteadrop.com/
, as their domain authority is
55
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

92697
One of the most important metrics for
Tea Drops
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
25864
) and their Domain Rating.

Total Keywords

25864
Why does this matter for
Tea Drops
SEO strategy? 

This is the total number of keywords where 
Tea Drops
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

1630
The total number of domain who have a link to  
Tea Drops
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

9863
What's a backlink? A link from another domain that redirect to  
Tea Drops
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

8794

Backlinks NoFollow

4815

Backlinks Redirect

228

Backlinks Images

2569

Backlinks Frame

0

Backlinks Form

784

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Email & SMS marketing monitoring

We monitor your competitors emails & sms, and organize them for you.

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Ads monitoring

On several networks, you can see and save the ads published by your competitors, with full history access.

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Landing pages tracking

We track the changes made by your competitors on their website and on the landing pages they're using in their paid media.

growth

Industry-specific Benchmarks

Based on all collected data, we build industry benchmarks you'll use for real, and share to your team/clients.

Softwares and Marketing eCommerce Stack

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Amazon Payments

With Amazon FPS, developers can accept payments on their website for selling goods or services, raise donations, execute recurring payments, and send payments.

payment

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Artsai

Artsai

Previously AdXcel - Dynamic Creative Optimization platform.

ads

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Attentive

Attentive

Personalized mobile messaging platform.

analytics

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BrandChamp

BrandChamp

Brand ambassador marketing platform for eCommerce stores.

analytics

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Carro

Carro

All in one marketing platform for eCommerce.

analytics

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Covet Pics

Covet Pics

Makes an Instagram feed into an eCommerce store.

widgets

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Dovetale

Dovetale

Influencer marketing platform for Shopify.

shop

More details →
GDPR CCPA iSenseLabs

GDPR CCPA iSenseLabs

Preferences popup in order to be fully compliant. GDPR Backup.

shop

More details →
Google AdWords Conversion

Google AdWords Conversion

Adwords conversion tracking code.

analytics

More details →
Google Conversion Tracking

Google Conversion Tracking

This free tool in AdWords can show you what happens after customers click your ad (for example, whether they purchased your product, called from a mobile phone or downloaded your app).

analytics

More details →
Google Tag Manager

Google Tag Manager

Google Tag Manager is a free tag management system that allows you to manage and deploy marketing tags (snippets of code or tracking pixels) on your website (or mobile app) without having to modify the code.

widgets

More details →
Heap

Heap

Heap automatically captures every user action in your web app and lets you measure it all.

analytics

More details →
Klaviyo

Klaviyo

Email Marketing and Customer Lifecycle Management platform for Web Apps and eCommerce.

Email Marketing

More details →
Loyalty Lion

Loyalty Lion

Reward custom activity and gain customer insight.

analytics

More details →
Okendo

Okendo

Customer reviews for eCommerce sites.

widgets

More details →
Pinterest Conversion Tracking

Pinterest Conversion Tracking

Tag that allows you to track actions people take on your website after viewing your Promoted Pin.

analytics

More details →
Podsights

Podsights

Podsights advertising tool.

ads

More details →
Pinterest

Pinterest

Content from the social image sharing website Pinterest.

widgets

More details →

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"I wish I knew this existed before"
"Best investment so far"
"Incredible benchmarks"
"Got
5 wow moments
instantly!"
"I'm saving a day a week"
"It's
Ads Libraries x Email Marketing x Pinterest
, all in one"
"It's been a lifesaver"
"Just filled my todo with
awesome ideas
in 5'"
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what my competitors are doing
in 30s"
"We offer much more value to our clients"
"It's
Ads Libraries x Email Marketing x Pinterest
, all in one"
"It's been a lifesaver"
"Just filled my todo with
awesome ideas
in 5'"
"I know
what my competitors are doing
in 30s"
"We offer much more value to our clients"
"Saves me hours!"
"It's incredible
how much things I learned
on competitors"
"I can see it had been built for me"
"It's so easy to
find the perfect example
"
"I feel so much better"
"Saves me hours!"
"It's incredible
how much things I learned
on competitors"
"I can see it had been built for me"
"It's so easy to
find the perfect example
"
"I feel so much better"

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