Emails, SEO, Marketing stack - you're in the right place to access some of the data to understand Tiffany & Co. - English ecommerce marketing strategy - and from other brands from the Jewelry industry.
We display here a overview of Tiffany & Co. - English email marketing strategy - along with other brands from the Jewelry industry.
You can now dig into all the available data on this page. And remember, an effective brand marketing strategy is all about execution - even if inspiration is key.
Average subject length
What about
Tiffany & Co. - English
then?
With their average of
characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?
Stay short!
characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!
characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.
Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.
Average email size
Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.
Average spam score
We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.
So,
Tiffany & Co. - English
gets a score of
. What does that mean exactly for their email marketing strategy ?
Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!
It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.
Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.
Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.
Usual sending provider
Most common words
Emoji use in subject lines
Most popular emojis
Average Weekly Emails vs. Industry
Average Daily Ads and Time Running vs. Industry
Email from
Tiffany & Co. - English
Email from
Tiffany & Co. - English
Email from
Tiffany & Co. - English
As the first global luxury jeweler to disclose an engagement diamond's full craft journey, we're dedicated to responsibly sourcing our stones and ensuring our operations have a positive impact on local communities, human rights and the environment. At Tiffany & Co., it's about love. #AboutLove #TiffanyAndCo
Feed Ad from
Tiffany & Co. - English
Crafted to stand the test of time, our rings become family heirlooms for future generations that can be passed on and cherished for years to come. At Tiffany & Co., it's about love. #AboutLove #TiffanyAndCo
Feed Ad from
Tiffany & Co. - English
All Tiffany diamonds, from the smallest to largest stone, are the result of unparalleled craftsmanship and exacting standards. At Tiffany & Co., it's about love. #AboutLove #TiffanyAndCo
Feed Ad from
Tiffany & Co. - English
Domain Rating
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Today’s post shares some of the email marketing best practices we’ve seen in popular jewelry brands. So if you’re looking for inspiration to make your email campaigns sparkle like diamonds, simply scroll through and enjoy.
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