November 15, 2024
Best Competitive Analysis Tool: Semrush VS Ahrefs [2025]
In this article, I’ll explain how these competitive analysis tools compare so you can choose the one that fits your business needs and takes your marketing efforts to the next level.
November 4, 2024
Competitive Advertising Tracking: How To Get Data and What To Do With It
Is there a way to collect all this data automatically, without having to do this manually, ever week/month for every single competitor, on a lot of different networks? Let’s find out!
October 20, 2024
How frequently should you track competitors?
How many times did you find yourself behind a competitor move? It happens to everyone: it’s very hard to be effective at tracking your competitors. In this article, we'll guide you toward a solution that empowers you to outmaneuver the competition confidently and precisely.
October 19, 2024
How to create a SWOT analysis and use it for strategic planning (with templates, examples and free builder)
It lays down in a single matrix the key elements you need to consider when shaping your marketing or product strategy. It's a useful thing to keep in mind when you're working on strategic topics, as it helps put ideas and opportunities in perspective. Specifically, it gives you the context you need to consider, what you should double down on, and what you should avoid.
October 19, 2024
How to choose a competitor analysis tool & intelligence software
Gone are the days of manually keeping track of competitor data or relying on your own wits and research to compete for your audience’s attention. Competitor analysis software will boost your productivity and keep you organized faster than you can say KPI.
October 19, 2024
How to Do a Competitive Landscape Analysis and Stand Out in Ecommerce
Rather than just sitting on the sidelines pondering what your competitors are doing differently, there's a proactive solution: a competitive landscape analysis. By diving into this analysis, you'll uncover valuable insights that can help you bridge the gap between you and your competitors.
October 19, 2024
10 Ways to Use AI in Competitive Analysis
Welcome to the era where artificial intelligence (AI) isn't just a futuristic concept; it's a groundbreaking tool in business. What better way to gain that knowledge than by harnessing the capabilities of AI in your competitive analysis efforts? In this article, we're going to explore 10 ingenious ways you can leverage AI to supercharge your competitive analysis.
October 19, 2024
How to Track Your SaaS Competitor's Marketing Strategy
You’ve launched your SaaS product, sure of the benefits it will bring your target market. However, your marketing campaigns lose steam and your competitors are outpacing you. In today’s competitive market with fickle customers and new developments every day, many SaaS companies struggle to stay afloat. In this article, we’ll talk about what SaaS competitive analysis is, what it can do for your business, and how to conduct your own competitive analysis in a few steps.
October 19, 2024
How Can You Track Your Competitors' Google Display Ads?
Any serious business would want to know how their competitors promote their products and services. In this digitally-run world, online advertising is one of the most effective marketing strategies that almost any company can benefit from when done right. How exactly do you check your competitors' ads? If you’re doing it manually (and regularly), there’s a better way… In this article, we'll focus on the ways to spy on your competitors' Google Display Ads.
October 19, 2024
How to Effectively Use Competitor Data and Find Opportunities
Your competitor’s online activity will give you a deeper understanding of their marketing strategy, that is if you know where and how to look. Tracking emails, ads, and other creatives is just the start. The more important task is leveraging this data to strike where your competition is weakest and find opportunities to seize. We’ll talk about how to spot these opportunities and use them to improve your marketing. You’ll learn the benefits of competitor tracking and why every business should get started with it.