Anastasia Beverly Hills
Marketing Strategy Breakdown

Logo of
Anastasia Beverly Hills
An overview of
Anastasia Beverly Hills
Marketing Strategy data we've collected and making publicly available on this page. Signing up on Panoramata, you'll be able to track them on real time and access all the relying data. We'll quickly cover here their Email Marketing Strategy (some of their
(soon)
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the
Personal Care
ecommerce industry.

Anastasia Beverly Hills
Ecommerce Marketing Strategy

You're looking for Email Ecommerce Marketing data for Anastasia Beverly Hills? You're in the right place!

They have a very solid email marketing strategy - as their Average Spam score is very good since it's -3,1 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 34 characters, they're doing just ok! Anastasia Beverly Hills could improve their open rate even a little but on mobile devices by trying to keep their subject lines shorter.

Fun fact - they're using emojis in 37.5% of their emails - the main ones they use are ✨ 💕 💄 👏 🚨 💜.

We display here a overview of Anastasia Beverly Hills email marketing strategy - along with other brands from the Personal Care industry. Amongst their last emails sent, two of them were 'Ends Soon! Over 15% Off Editorial Skin Bundles!' and 'Final Hours! $29 Palettes* (Up to $55 Value)'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 73 on https://www.anastasiabeverlyhills.com/. This is excellent - and hard to achieve, as it takes time, consistent SEO work and a solid SEO strategy.

In today’s competitive markets, we believe that benchmarking is key, as it allows you to deploy your marketing efforts more efficiently. This is why we built this library.

Recent marketing updates

Email Marketing

Social Advertising

Anastasia Beverly Hills
Email Marketing & Advertising Benchmarks

Average subject length

🟢
🔴
34.0
characters

What about

Anastasia Beverly Hills

then?

With their average of

34

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

1769.67
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-3.1
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Anastasia Beverly Hills

 gets a score of

-3.1

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

(soon)

Most common words

Deals - Just - DROPPED - Welcome - Don't - Lip

Emoji use in subject lines

37.5
% of subject lines have emojis

Most popular emojis

✨ - 💕 - 💄 - 👏 - 🚨 - 💜

✨ - 💕 - 💄 - 👏 - 🚨 - 💜

What does it say about their email marketing strategy - especially on their subject lines? First, love. They're using emojis that shows a clear preference or choice - could on a product, a usage, etc. These are emojis that are expressing what we're calling "Preferred choice". For example, these emojis could be ⭐, ✨, ❤️, 💖, 😍 or 😻.There are various way to improve your open rate - and using what we call here "Important Alert" emojis are clearly a good choice. That's always what they're regularly doing - we can see that they are regurarly using emojis such as 🚨, ⚡, 📣, 💥, ❗ or 🔥 to drive engagement towards their email marketing strategy

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Anastasia Beverly Hills

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Featured Email Marketing Assets from

Anastasia Beverly Hills

Ends Soon! Over 15% Off Editorial Skin Bundles!

Ends Soon! Over 15% Off Editorial Skin Bundles!

Email from

Anastasia Beverly Hills

Final Hours! $29 Palettes* (Up to $55 Value)

Final Hours! $29 Palettes* (Up to $55 Value)

Email from

Anastasia Beverly Hills

30% Off Summer Loves!

30% Off Summer Loves!

Email from

Anastasia Beverly Hills

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Featured Ads and Paid Media Examples from

Anastasia Beverly Hills

Anastasia Beverly Hills
Anastasia Beverly Hills

Feed Ad from

Anastasia Beverly Hills

Anastasia Beverly Hills
Anastasia Beverly Hills

Feed Ad from

Anastasia Beverly Hills

Anastasia Beverly Hills
Anastasia Beverly Hills

Feed Ad from

Anastasia Beverly Hills

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://www.anastasiabeverlyhills.com/

Domain Rating

73
This is the overall metric that matters most, as it sets
Anastasia Beverly Hills
domain SEO authority.

It shows the power of
Anastasia Beverly Hills
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://www.anastasiabeverlyhills.com/
, as their domain authority is
73
, their score can be considered under average.

Here, for
https://www.anastasiabeverlyhills.com/
, as their domain authority is
73
, their score can be considered average.

Here, for
https://www.anastasiabeverlyhills.com/
, as their domain authority is
73
, their score can be considered pretty good! 🙌

Here, for
https://www.anastasiabeverlyhills.com/
, as their domain authority is
73
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

256340
One of the most important metrics for
Anastasia Beverly Hills
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
57172
) and their Domain Rating.

Total Keywords

57172
Why does this matter for
Anastasia Beverly Hills
SEO strategy? 

This is the total number of keywords where 
Anastasia Beverly Hills
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

7175
The total number of domain who have a link to  
Anastasia Beverly Hills
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

175488
What's a backlink? A link from another domain that redirect to  
Anastasia Beverly Hills
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

174756

Backlinks NoFollow

63538

Backlinks Redirect

582

Backlinks Images

20926

Backlinks Frame

6

Backlinks Form

139

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Industry-specific Benchmarks

Based on all collected data, we build industry benchmarks you'll use for real, and share to your team/clients.

Softwares and Marketing eCommerce Stack

Afterpay

Afterpay

Buy now pay later system from Australia. Owned by Square.

payment

More details →
Bazaarvoice

Bazaarvoice

Combination of technology and personalized services that help brands build online communities that drive business goals.

analytics

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Demandware

Demandware

Tailored shopping experiences for consumers across all digital channels, including web, mobile and call center. Now known as Salesforce Commerce Cloud.

shop

More details →
Global-e

Global-e

Global-e enables seamless cross-border e-commerce for retailers that want to sell internationally.

shop

More details →
Google Tag Manager

Google Tag Manager

Google Tag Manager is a free tag management system that allows you to manage and deploy marketing tags (snippets of code or tracking pixels) on your website (or mobile app) without having to modify the code.

widgets

More details →
Vimeo

Vimeo

Use Vimeo to exchange videos with only the people you want to. We have a bunch of different privacy options so you can choose exactly who can see your videos, and others can do the same. The website embeds vimeo.

media

More details →

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Related Industries

Makeup

brands overview

The makeup industry is a broad term that can refer to the business of manufacturing, selling, and using cosmetics. It can also refer to the study of how cosmetics are made and used. The main brands in the makeup industry are L’Oréal, Estée Lauder, and Coty. The target market for the makeup industry is typically women aged 18-34. Some interesting niches in the makeup industry include natural and organic cosmetics, vegan cosmetics, and halal cosmetics.

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Personal Care

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