On Panoramata, we gather marketing data on DTC Ecommerce brands. On this page, we freely make some of this data available for Juliette Has a Gun.
They have a very solid email marketing strategy - as their Average Spam score is very good since it's -2,4 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 26 characters, they're doing great, that's exactly where we see a good open rate correlation. Kudos to the Juliette Has a Gun team!
If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Omnisend .
Fun fact - they're using emojis in 33.33% of their emails - the main ones they use are 🎁 🌈 🏳️ 🍐 ☎️ ☮️.
We display here a overview of Juliette Has a Gun email marketing strategy - along with other brands from the Personal Care industry. Amongst their last emails sent, two of them were 'Call your mother! ☎️' and 'Magnolia Bliss surprise!'.
One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 40 on https://us.juliettehasagun.com/. This could be improved, even if it's already a good achievement, as good Domain Rating is starting at 50 - above 60 would be excellent.
So we present you all this marketing data gathered by our platform, Panoramata, the best ecommerce intelligence platform.
Average subject length
What about
Juliette Has a Gun
then?
With their average of
26
characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?
Stay short!
characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!
characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.
Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.
Average email size
Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.
Average spam score
We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.
So,
Juliette Has a Gun
gets a score of
-2.4
. What does that mean exactly for their email marketing strategy ?
Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!
It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.
Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.
Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.
Usual sending provider
Omnisend
Most common words
season - is - coming - Stocking - Ready - &
Emoji use in subject lines
Most popular emojis
🎁 - 🌈 - 🏳️ - 🍐 - ☎️ - ☮️
🎁 - 🌈 - 🏳️ - 🍐 - ☎️ - ☮️
Average Weekly Emails vs. Industry
Average Daily Ads and Time Running vs. Industry
Call your mother! ☎️
Email from
Juliette Has a Gun
Magnolia Bliss surprise!
Email from
Juliette Has a Gun
Shop with Purpose! 🏳️🌈
Email from
Juliette Has a Gun
Special offer: 3 travel sprays for $55 with code MINIMANIA Enjoy the iconic Juliette has a gun travel sprays to take with you on your getaways. Change, mix, create your own olfactory wardrobe!
Feed Ad from
Juliette Has a Gun
Shop Now
Feed Ad from
Juliette Has a Gun
🖤 DON’T MISS OUR ONE TIME OFFER 🖤 Sign up to our newsletter to get all the details by November 23rd. Stay tuned!
Feed Ad from
Juliette Has a Gun
Domain Rating
Estimated Traffic
Total Keywords
Domains
Total Backlinks
Backlinks Profile
Backlinks Text
Backlinks NoFollow
Backlinks Redirect
Backlinks Images
Backlinks Frame
Backlinks Form
We monitor your competitors emails & sms, and organize them for you.
Discover your competitors' lost checkout flow, welcome flow, etc.
On several networks, you can see and save the ads published by your competitors, with full history access.
Instantly see what a brand is doing well and when she's the most active.
We track the changes made by your competitors on their website and on the landing pages they're using in their paid media.
Based on all collected data, we build industry benchmarks you'll use for real, and share to your team/clients.
Google Conversion Tracking
This free tool in AdWords can show you what happens after customers click your ad (for example, whether they purchased your product, called from a mobile phone or downloaded your app).
analytics
More details →Pinterest Conversion Tracking
Tag that allows you to track actions people take on your website after viewing your Promoted Pin.
analytics
More details →
1 minute signup, no Credit Card required
with Mehdi, our founder
The objective of the back-in-stock email is to alert your audience that the awaited product is available again. With so many excellent examples out there, there’s hardly any reason to create a boring back-in-stock email. We’ve compiled a list of the brands that are doing the back-in-stock email right. Use the following brands as inspiration and apply these techniques to recover sales and increase conversions.
Here, we list down the 6-step sequence to a powerful email launch campaign. You’d definitely want to apply this method for the next big eCommerce dates to double your revenue.
Fitness brands must continuously innovate to keep their audience captivated and motivated towards maintaining overall wellness. Along with the product innovation, should and must come an effective approach to marketing – contributing to overall brand success.
