Magic Spoon
Marketing Strategy Breakdown

Logo of
Magic Spoon

Magic Spoon cereal is high-protein, low-sugar, keto-friendly, and gluten-free. Available in Cocoa, Frosted, Fruity, Blueberry, Peanut Butter, and Cinnamon.

An overview of
Magic Spoon
Marketing Strategy data we've collected and making publicly available on this page. Signing up on Panoramata, you'll be able to track them on real time and access all the relying data. We'll quickly cover here their Email Marketing Strategy data (some of their
Shopify
emails tracked on Panoramata), Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the
Food
ecommerce industry.

Magic Spoon
Ecommerce Marketing Strategy

You're looking for Email Ecommerce Marketing data for Magic Spoon? You're in the right place!

They have a very solid email marketing strategy - as their Average Spam score is very good since it's -2,1 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 30 characters, they're doing just ok! Magic Spoon could improve their open rate even a little but on mobile devices by trying to keep their subject lines shorter.

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Shopify (as main of the emails we tracked were sent directly from Shopify - whether on transactionnal emails or via Shopify Email app).

Fun fact - they're using emojis in 25.37% of their emails - the main ones they use are ✨ 🎁 🎃 🎄 🍎 🏃.

We display here a overview of Magic Spoon email marketing strategy - along with other brands from the Food industry. Amongst their last emails sent, two of them were 'Where'd you go?' and 'Your breakfast dreams are now a reality!'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 67 on https://magicspoon.com/. This is excellent - and hard to achieve, as it takes time, consistent SEO work and a solid SEO strategy.

You can now dig into all the available data on this page. And remember, an effective brand marketing strategy is all about execution - even if inspiration is key.

Recent marketing updates

Email Marketing

Social Advertising

Magic Spoon
Email Marketing & Advertising Benchmarks

Average subject length

🟢
🔴
30.0
characters

What about

Magic Spoon

then?

With their average of

30

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

1648.18
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-2.1
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Magic Spoon

 gets a score of

-2.1

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Shopify

Most common words

year - Psst... - 15% - off - Best - Chai

Emoji use in subject lines

25.37
% of subject lines have emojis

Most popular emojis

✨ - 🎁 - 🎃 - 🎄 - 🍎 - 🏃

✨ - 🎁 - 🎃 - 🎄 - 🍎 - 🏃

Yes, these emojis are pretty. But what are their usage telling us? First, love. They're using emojis that shows a clear preference or choice - could on a product, a usage, etc. These are emojis that are expressing what we're calling "Preferred choice". For example, these emojis could be ⭐, ✨, ❤️, 💖, 😍 or 😻.

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Magic Spoon

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Featured Email Marketing Assets from

Magic Spoon

Where'd you go?

Where'd you go?

Email from

Magic Spoon

Your breakfast dreams are now a reality!

Your breakfast dreams are now a reality!

Email from

Magic Spoon

Catch your 20% off before it's gone 🏃

Catch your 20% off before it's gone 🏃

Email from

Magic Spoon

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Featured Ads and Paid Media Examples from

Magic Spoon

Magic Spoon
Magic Spoon

Get the best of summer with our newest limited-edition flavors: S'mores & Chocolate Chip Cookie 🔥🍪🏋️ 13g protein🍩 5g net carbs❌ 0g sugar🌟 40,000+ 5 Star reviews

HURRY, WHILE SUPPLIES LAST!

HURRY, WHILE SUPPLIES LAST!

Feed Ad from

Magic Spoon

Magic Spoon
Magic Spoon

Get the best of summer with our newest limited-edition flavors: S'mores & Chocolate Chip Cookie 🔥🍪🏋️ 13g protein🍩 5g net carbs❌ 0g sugar🌟 40,000+ 5 Star reviews

HURRY, WHILE SUPPLIES LAST!

HURRY, WHILE SUPPLIES LAST!

Feed Ad from

Magic Spoon

Magic Spoon
Magic Spoon

Get the best of summer with our newest limited-edition flavors: S'mores & Chocolate Chip Cookie 🔥🍪🏋️ 13g protein🍩 5g net carbs❌ 0g sugar🌟 40,000+ 5 Star reviews

HURRY, WHILE SUPPLIES LAST!

HURRY, WHILE SUPPLIES LAST!

Feed Ad from

Magic Spoon

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://magicspoon.com/

Domain Rating

67
This is the overall metric that matters most, as it sets
Magic Spoon
domain SEO authority.

It shows the power of
Magic Spoon
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://magicspoon.com/
, as their domain authority is
67
, their score can be considered under average.

Here, for
https://magicspoon.com/
, as their domain authority is
67
, their score can be considered average.

Here, for
https://magicspoon.com/
, as their domain authority is
67
, their score can be considered pretty good! 🙌

Here, for
https://magicspoon.com/
, as their domain authority is
67
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

141262
One of the most important metrics for
Magic Spoon
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
15206
) and their Domain Rating.

Total Keywords

15206
Why does this matter for
Magic Spoon
SEO strategy? 

This is the total number of keywords where 
Magic Spoon
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

2896
The total number of domain who have a link to  
Magic Spoon
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

61366
What's a backlink? A link from another domain that redirect to  
Magic Spoon
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

61211

Backlinks NoFollow

26702

Backlinks Redirect

150

Backlinks Images

2412

Backlinks Frame

0

Backlinks Form

0

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Softwares and Marketing eCommerce Stack

Gorgias

Gorgias

Customer support helpdesk system for eCommerce. Provide exceptional customer support.

Customer Support and Helpdesk

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Amazon Payments

Amazon Payments

With Amazon FPS, developers can accept payments on their website for selling goods or services, raise donations, execute recurring payments, and send payments.

payment

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Apple Pay

Apple Pay

The website accepts payments with Apple Pay.

payment

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Bing Universal Event Tracking

Bing Universal Event Tracking

Universal Event Tracking (UET) is a simple and powerful campaign measurement solution that allows you to track key conversion goals important to your business.

analytics

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Bold UpSell

Bold UpSell

Product Upsell, Cross-sell & Smart Funnels from Bold Commerce.

shop

More details →
Bold Commerce

Bold Commerce

Shopify app development and partner to help increase sales. Previously Shappify.

analytics

More details →
Customer Privacy Banner

Customer Privacy Banner

Tracking consent banner for EU customers

shop

More details →
Elevar

Elevar

Data collection and marketing monitoring tool.

analytics

More details →
Facebook Pixel

Facebook Pixel

Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.

analytics

More details →
Facebook Pixel for Shopify

Facebook Pixel for Shopify

Facebook Pixel specifically for Shopify.

analytics

More details →
Flexify

Flexify

Sync the Shopify store with your Facebook Product Catalog.

shop

More details →
GDPR CCPA iSenseLabs

GDPR CCPA iSenseLabs

Preferences popup in order to be fully compliant. GDPR Backup.

shop

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Friendbuy

Friendbuy

A referral marketing optimization service.

cms

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Google AdWords Conversion

Google AdWords Conversion

Adwords conversion tracking code.

analytics

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Google Conversion Tracking

Google Conversion Tracking

This free tool in AdWords can show you what happens after customers click your ad (for example, whether they purchased your product, called from a mobile phone or downloaded your app).

analytics

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Google Universal Analytics

Google Universal Analytics

The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.

analytics

More details →
Google Optimize 360

Google Optimize 360

A/B Testing. Test different variations of a website and then tailor it to deliver a personalized experience that works best for each customer and for your business.

analytics

More details →
Google Analytics

Google Analytics

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.

analytics

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