Magic Spoon
Marketing Strategy Breakdown

Logo of
Magic Spoon

Magic Spoon cereal is high-protein, low-sugar, keto-friendly, and gluten-free. Available in Cocoa, Frosted, Fruity, Blueberry, Peanut Butter, and Cinnamon.

An overview of
Magic Spoon
Marketing Strategy data we've collected and making publicly available on this page. Signing up on Panoramata, you'll be able to track them on real time and access all the relying data. We'll quickly cover here their Email Marketing Strategy data (some of their
Shopify
emails tracked on Panoramata), Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the
Food
ecommerce industry.

Magic Spoon
Ecommerce Marketing Strategy

You're looking for Email Ecommerce Marketing data for Magic Spoon? You're in the right place!

They have a very solid email marketing strategy - as their Average Spam score is very good since it's -2,1 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 30 characters, they're doing just ok! Magic Spoon could improve their open rate even a little but on mobile devices by trying to keep their subject lines shorter.

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Shopify (as main of the emails we tracked were sent directly from Shopify - whether on transactionnal emails or via Shopify Email app).

Fun fact - they're using emojis in 25.37% of their emails - the main ones they use are ✨ 🎁 🎃 🎄 🍎 🏃.

We display here a overview of Magic Spoon email marketing strategy - along with other brands from the Food industry. Amongst their last emails sent, two of them were 'Where'd you go?' and 'Your breakfast dreams are now a reality!'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 67 on https://magicspoon.com/. This is excellent - and hard to achieve, as it takes time, consistent SEO work and a solid SEO strategy.

You can now dig into all the available data on this page. And remember, an effective brand marketing strategy is all about execution - even if inspiration is key.

Recent marketing updates

Email Marketing

Social Advertising

Magic Spoon
Email Marketing & Advertising Benchmarks

Average subject length

🟢
🔴
30.0
characters

What about

Magic Spoon

then?

With their average of

30

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

1648.18
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-2.1
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Magic Spoon

 gets a score of

-2.1

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Shopify

Most common words

year - Psst... - 15% - off - Best - Chai

Emoji use in subject lines

25.37
% of subject lines have emojis

Most popular emojis

✨ - 🎁 - 🎃 - 🎄 - 🍎 - 🏃

✨ - 🎁 - 🎃 - 🎄 - 🍎 - 🏃

Yes, these emojis are pretty. But what are their usage telling us? First, love. They're using emojis that shows a clear preference or choice - could on a product, a usage, etc. These are emojis that are expressing what we're calling "Preferred choice". For example, these emojis could be ⭐, ✨, ❤️, 💖, 😍 or 😻.

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Magic Spoon

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Featured Email Marketing Assets from

Magic Spoon

Where'd you go?

Where'd you go?

Email from

Magic Spoon

Your breakfast dreams are now a reality!

Your breakfast dreams are now a reality!

Email from

Magic Spoon

Catch your 20% off before it's gone 🏃

Catch your 20% off before it's gone 🏃

Email from

Magic Spoon

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Featured Ads and Paid Media Examples from

Magic Spoon

Magic Spoon
Magic Spoon

Get the best of summer with our newest limited-edition flavors: S'mores & Chocolate Chip Cookie 🔥🍪🏋️ 13g protein🍩 5g net carbs❌ 0g sugar🌟 40,000+ 5 Star reviews

HURRY, WHILE SUPPLIES LAST!

HURRY, WHILE SUPPLIES LAST!

Feed Ad from

Magic Spoon

Magic Spoon
Magic Spoon

Get the best of summer with our newest limited-edition flavors: S'mores & Chocolate Chip Cookie 🔥🍪🏋️ 13g protein🍩 5g net carbs❌ 0g sugar🌟 40,000+ 5 Star reviews

HURRY, WHILE SUPPLIES LAST!

HURRY, WHILE SUPPLIES LAST!

Feed Ad from

Magic Spoon

Magic Spoon
Magic Spoon

Get the best of summer with our newest limited-edition flavors: S'mores & Chocolate Chip Cookie 🔥🍪🏋️ 13g protein🍩 5g net carbs❌ 0g sugar🌟 40,000+ 5 Star reviews

HURRY, WHILE SUPPLIES LAST!

HURRY, WHILE SUPPLIES LAST!

Feed Ad from

Magic Spoon

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://magicspoon.com/

Domain Rating

67
This is the overall metric that matters most, as it sets
Magic Spoon
domain SEO authority.

It shows the power of
Magic Spoon
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://magicspoon.com/
, as their domain authority is
67
, their score can be considered under average.

Here, for
https://magicspoon.com/
, as their domain authority is
67
, their score can be considered average.

Here, for
https://magicspoon.com/
, as their domain authority is
67
, their score can be considered pretty good! 🙌

Here, for
https://magicspoon.com/
, as their domain authority is
67
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

141262
One of the most important metrics for
Magic Spoon
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
15206
) and their Domain Rating.

Total Keywords

15206
Why does this matter for
Magic Spoon
SEO strategy? 

This is the total number of keywords where 
Magic Spoon
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

2896
The total number of domain who have a link to  
Magic Spoon
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

61366
What's a backlink? A link from another domain that redirect to  
Magic Spoon
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

61211

Backlinks NoFollow

26702

Backlinks Redirect

150

Backlinks Images

2412

Backlinks Frame

0

Backlinks Form

0

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Softwares and Marketing eCommerce Stack

Gorgias

Gorgias

Customer support helpdesk system for eCommerce. Provide exceptional customer support.

Customer Support and Helpdesk

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Yotpo

Yotpo

A social widget for customers to read and write reviews. Yotpo is an eCommerce marketing platform with solutions for customer reviews, visual marketing, loyalty, referrals, and SMS marketing.

widgets

More details →
Unbounce

Unbounce

Unbounce is a self-serve hosted service that provides marketers doing paid search, banner ads, email or social media marketing, the easiest way to create, publish & test promotion specific landing pages.

cms

More details →
TikTok Conversion Tracking Pixel

TikTok Conversion Tracking Pixel

TikTok advertising conversion tracking pixel.

analytics

More details →
The Trade Desk

The Trade Desk

Data-driven marketing suite that offers marketers a single place to buy all forms of online media.

ads

More details →
Tracktor Order Tracking

Tracktor Order Tracking

Real-time package tracking and order status for Shopify.

shop

More details →
TikTok

TikTok

TikTok videos mentions.

media

More details →
Snap Pixel for Shopify

Snap Pixel for Shopify

Snapchat Ads App makes it possible to create ads and set-up campaigns on Snapchat for products.

shop

More details →
Shogun

Shogun

Build custom pages with a drag and drop visual editor and use tools to boost store performance.

shop

More details →
Snap Pixel

Snap Pixel

With the Snap Pixel, advertisers can track their customers journey. Snapchat Ads.

ads

More details →
Shopify Pay

Shopify Pay

Shopify Pay - PCI compliant end to end payment solution from Shopify.

payment

More details →
Shopify Product Reviews

Shopify Product Reviews

Product reviews plugin from Shopify for Shopify sites.

shop

More details →
Shopify Plus

Shopify Plus

Shopify Plus is an ecommerce platform for high-volume and enterprise merchants.

shop

More details →
Shopify Custom Theme

Shopify Custom Theme

This site is using a custom Shopify Theme and not one from the Shopify Theme template library.

shop

More details →
Shopify

Shopify

Shopify is an ecommerce platform that hosts your online store. Hosted shopping experience with multiple themes and requires very little programming experience.

shop

More details →
Shopify Hosted

Shopify Hosted

The IP of this system is on Shopify.

hosting

More details →
Shopify Conversions

Shopify Conversions

This Shopify instance uses Shopify's analytics object to load tools like Google Analytics.

shop

More details →
Sendgrid

Sendgrid

SendGrid's cloud-based email infrastructure provides businesses with email delivery management.

mx

More details →

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