A new type of department store, featuring an ever-changing landscape of the world's most thoughtful, progressive, and exciting brands. Available online and in-store at Legacy West (Plano, TX), Chelsea Market (New York, NY), and South Congress (Austin, TX).
Interested to gather some elements regarding Neighborhood Goods ecommerce marketing strategy? You're on the right place - we're displaying here for free some elements we gather on Panoramata about their Email Marketing Strategy, Marketing softwares used, etc.
They have a very solid email marketing strategy - as their Average Spam score is very good since it's -2,7 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 32 characters, they're doing just ok! Neighborhood Goods could improve their open rate even a little but on mobile devices by trying to keep their subject lines shorter.
If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Mailchimp (for a long time, the best ESP, from far - especially for small merchants and bloggers - but as soon as you start to scale your ecommerce, this might not be the best choice).
Fun fact - they're using emojis in 26.92% of their emails - the main ones they use are ❤️ ✨ ☀️ 💚 🎁 💜.
We display here a overview of Neighborhood Goods email marketing strategy - along with other brands from the Fashion industry. Amongst their last emails sent, two of them were 'It's Wedding Season!' and 'The Goods Sale is here!'.
One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 60 on https://neighborhoodgoods.com/. This is excellent - and hard to achieve, as it takes time, consistent SEO work and a solid SEO strategy.
You can now dig into all the available data on this page. And remember, an effective brand marketing strategy is all about execution - even if inspiration is key.
Average subject length
What about
Neighborhood Goods
then?
With their average of
32
characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?
Stay short!
characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!
characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.
Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.
Average email size
Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.
Average spam score
We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.
So,
Neighborhood Goods
gets a score of
-2.7
. What does that mean exactly for their email marketing strategy ?
Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!
It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.
Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.
Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.
Usual sending provider
Mailchimp
Most common words
Buy - Black: - Featuring - Coco - Introducing - Introducing
Emoji use in subject lines
Most popular emojis
❤️ - ✨ - ☀️ - 💚 - 🎁 - 💜
❤️ - ✨ - ☀️ - 💚 - 🎁 - 💜
Average Weekly Emails vs. Industry
Average Daily Ads and Time Running vs. Industry
It's Wedding Season!
Email from
Neighborhood Goods
The Goods Sale is here!
Email from
Neighborhood Goods
Introducing the Warm Weather Goods Collection ☀️
Email from
Neighborhood Goods
Feed Ad from
Neighborhood Goods
Feed Ad from
Neighborhood Goods
Feed Ad from
Neighborhood Goods
Domain Rating
Estimated Traffic
Total Keywords
Domains
Total Backlinks
Backlinks Profile
Backlinks Text
Backlinks NoFollow
Backlinks Redirect
Backlinks Images
Backlinks Frame
Backlinks Form
We monitor your competitors emails & sms, and organize them for you.
Discover your competitors' lost checkout flow, welcome flow, etc.
Track and save the ads published by your competitors, with full history access.
Instantly see what a brand is doing well and when she's the most active.
We track the changes made by your competitors on their website and on the landing pages they're using in their paid media.
Based on all collected data, we build industry benchmarks you'll use for real, and share to your team/clients.
Yotpo
A social widget for customers to read and write reviews. Yotpo is an eCommerce marketing platform with solutions for customer reviews, visual marketing, loyalty, referrals, and SMS marketing.
widgets
More details →
Squarespace
Hosted CMS solution from creating and maintaining a website, blog or portfolio.
cms
More details →
Smile IO
Customer loyalty rewards incentive program widget for shops previously known as Sweet Tooth.
widgets
More details →
Shopify Pay
Shopify Pay - PCI compliant end to end payment solution from Shopify.
payment
More details →
Shopify
Shopify is an ecommerce platform that hosts your online store. Hosted shopping experience with multiple themes and requires very little programming experience.
shop
More details →Shopify Conversions
This Shopify instance uses Shopify's analytics object to load tools like Google Analytics.
shop
More details →
Klaviyo
Email Marketing and Customer Lifecycle Management platform for Web Apps and eCommerce.
Email Marketing
More details →Infinite Options by ShopPad
Create unlimited product options for any product configurations.
shop
More details →
1 minute signup, no Credit Card required
with Mehdi, our founder
Brands in the mattress industry are embracing the creative and authentic spirit of video advertisements to present their product features while keeping the audience engaged and entertained. We've reviewed dozens of great-performing direct-to-consumer mattress brands to find out the marketing tactics they currently employ on their paid media.
Pet ownership is continuously rising which means pet products, especially pet food, are booming as well. Pet food brands try to differentiate themselves by introducing new product formulas, expanding their range of varieties, and offering convenient consumption options, revolutionizing the way pet parents purchase and receive their pets' food.
In this article, we’ll explore ways to find the best B2B subject lines, give examples of B2B subject lines we like, and teach you how you can find best practices for your email subject lines.
