There’s a lot to learn from Surratt ecommerce marketing strategy. Here, you can pick their marketing strategy, learn lessons, and take inspiration for your own eCommerce business.
We display here a overview of Surratt email marketing strategy - along with other brands from the Personal Care industry.
We're happy to let you access this data, as for your competitors or for your inspiring brands, any strategy should be continuously monitored to ensure effectiveness.
Average subject length
What about
Surratt
then?
With their average of
characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?
Stay short!
characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!
characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.
Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.
Average email size
Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.
Average spam score
We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.
So,
Surratt
gets a score of
. What does that mean exactly for their email marketing strategy ?
Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!
It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.
Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.
Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.
Usual sending provider
(soon)
Most common words
Emoji use in subject lines
Most popular emojis
(soon)
(soon)
Average Weekly Emails vs. Industry
Average Daily Ads and Time Running vs. Industry
Email from
Surratt
Email from
Surratt
Email from
Surratt
Feed Ad from
Surratt
Feed Ad from
Surratt
Feed Ad from
Surratt
Domain Rating
Estimated Traffic
Total Keywords
Domains
Total Backlinks
Backlinks Profile
Backlinks Text
Backlinks NoFollow
Backlinks Redirect
Backlinks Images
Backlinks Frame
Backlinks Form
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Amazon Payments
With Amazon FPS, developers can accept payments on their website for selling goods or services, raise donations, execute recurring payments, and send payments.
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More details →Back in Stock
Makes it possible for customers to sign up for back in stock email alerts.
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More details →Google Tag Manager
Google Tag Manager is a free tag management system that allows you to manage and deploy marketing tags (snippets of code or tracking pixels) on your website (or mobile app) without having to modify the code.
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More details →In Cart UpSell
Make more money on every sale by offering additional products right inside your shopping cart.
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More details →Shopify Conversions
This Shopify instance uses Shopify's analytics object to load tools like Google Analytics.
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More details →Shopify
Shopify is an ecommerce platform that hosts your online store. Hosted shopping experience with multiple themes and requires very little programming experience.
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More details →Shopify Custom Theme
This site is using a custom Shopify Theme and not one from the Shopify Theme template library.
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More details →Shopify Pay
Shopify Pay - PCI compliant end to end payment solution from Shopify.
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More details →Attention, fitness brands: people spend more time online than in the gym. Think of it as your fair advantage to reach more audiences. We’re glad to share with you marketing insights we’ve analyzed from some of the major fitness direct-to-consumer brands with examples to inspire you when creating competitive ads.
As the importance of quality sleep and overall well-being is becoming more of a priority for consumers, the mattress and bedding industry has seen significant growth. This has led to the the emergence of DTC sleep brands, which are creating fresh business models, and finding new acquisition channels to sell sleep essentials. These brands strive to offer innovative solutions aligned with the industry's evolution towards enhancing the sleep experience.
Identifying our competitors is a crucial step to building a successful marketing campaign. Competitors can give us a wealth of information that we can use to find out our brand’s weaknesses and how we can overcome them.